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- catalog contributor b7162988.
- catalog contributor b7162989.
- catalog contributor b7162990.
- catalog contributor b7162991.
- catalog contributor b7162992.
- catalog created "[1966]".
- catalog date "1966".
- catalog date "[1966]".
- catalog dateCopyrighted "[1966]".
- catalog extent "224 p.".
- catalog hasFormat "Marketing research: a management overview.".
- catalog isFormatOf "Marketing research: a management overview.".
- catalog issued "1966".
- catalog issued "[1966]".
- catalog language "eng".
- catalog publisher "New York, American Management Association".
- catalog relation "Marketing research: a management overview.".
- catalog subject "658.83".
- catalog subject "HF5415.2 .K62".
- catalog subject "Marketing research.".
- catalog title "Marketing research: a management overview. Contributors: Louis J. Babic, Jr. [and others]. Editors: Evelyn Konrad [and] Rod Erickson.".
- catalog type "text".