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- catalog contributor b7177549.
- catalog contributor b7177550.
- catalog contributor b7177551.
- catalog contributor b7177552.
- catalog created "c1958.".
- catalog date "1958".
- catalog date "c1958.".
- catalog dateCopyrighted "c1958.".
- catalog extent "424 p.".
- catalog issued "1958".
- catalog issued "c1958.".
- catalog language "eng".
- catalog publisher "New York, Association of National Advertisers,".
- catalog subject "659.112".
- catalog subject "Advertising agencies.".
- catalog subject "HF6178 .F7".
- catalog title "The advertising industry; agency services, working relationships, compensation methods; a study, commissioned by the Association of National Advertisers, to provide a comprehensive and objective analysis of the services provided by modern advertising agencies, the working relationships among advertisers, agencies and advertising media, and of advertising agency compensation methods, by Albert W. Frey and Kenneth R. Davis.".
- catalog type "text".