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- catalog alternative "Promotion Executives' reference handbook.".
- catalog alternative "SPEA reference handbook".
- catalog contributor b7180917.
- catalog date "1959".
- catalog extent "v.".
- catalog issued "1959".
- catalog language "eng".
- catalog publisher "[New York]".
- catalog subject "Advertising.".
- catalog subject "Sales management.".
- catalog subject "Sales personnel.".
- catalog subject "Selling.".
- catalog title "Reference handbook.".
- catalog title "SPEA reference handbook".
- catalog type "text".