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- catalog contributor b7191124.
- catalog created "1963]".
- catalog date "1963".
- catalog date "1963]".
- catalog dateCopyrighted "1963]".
- catalog description "Bibliography: p. 205-206.".
- catalog extent "212 p.".
- catalog isPartOf "National Industrial Conference Board. Studies in business policy ; no. 109.".
- catalog isPartOf "Studies in business policy ; no. 109".
- catalog issued "1963".
- catalog issued "1963]".
- catalog language "eng".
- catalog publisher "New York, National Industrial Conference Board,".
- catalog subject "659.1127".
- catalog subject "Advertising Research.".
- catalog subject "HF5006 .N3 no. 109".
- catalog subject "Market surveys.".
- catalog title "Pretesting advertising, by Harry Deane Wolfe [and others.".
- catalog type "text".