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- catalog contributor b7191234.
- catalog created "1950.".
- catalog date "1950".
- catalog date "1950.".
- catalog dateCopyrighted "1950.".
- catalog description "Bibliography: p. 457-461.".
- catalog extent "xiv, 479 p.".
- catalog issued "1950".
- catalog issued "1950.".
- catalog language "eng".
- catalog publisher "New York, Macmillan,".
- catalog subject "659.132".
- catalog subject "Advertising, Newspaper.".
- catalog subject "HF6107 .M18".
- catalog title "Newspaper advertising and promotion.".
- catalog type "text".