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- catalog contributor b7191343.
- catalog created "1961.".
- catalog date "1961".
- catalog date "1961.".
- catalog dateCopyrighted "1961.".
- catalog description "Includes bibliography.".
- catalog extent "97 p.".
- catalog issued "1961".
- catalog issued "1961.".
- catalog language "eng".
- catalog publisher "Mamaroneck, N. Y., Daniel Starch and Staff,".
- catalog subject "Advertising Research.".
- catalog title "Measuring product sales made by advertising.".
- catalog type "text".