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- catalog contributor b7313121.
- catalog contributor b7313122.
- catalog created "1965.".
- catalog date "1965".
- catalog date "1965.".
- catalog dateCopyrighted "1965.".
- catalog description "Bibliography: ℓ. [50]-[54].".
- catalog extent "47 [7] ℓ.".
- catalog issued "1965".
- catalog issued "1965.".
- catalog language "eng".
- catalog publisher "New York, Behavior Research Institute,".
- catalog subject "Advertising Psychological aspects.".
- catalog title "A science of advertising through behaviorism: advertising and research from a behaviorists' point of view, by William A. Yoell.".
- catalog type "text".