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- catalog abstract "Expected utility theory is widely regarded as the appropriate normative criterion for selecting among risky alternatives. Many people prefer to frame such choices as tradeoffs between risk and return. We identify those utility functions which are compatible with a risk-return interpretation and show that they are precisely the set of one-switch utility functions. The results offer implications for the measurement of risk, and for the approximation of utility functions.".
- catalog contributor b8842881.
- catalog created "1991.".
- catalog date "1991".
- catalog date "1991.".
- catalog dateCopyrighted "1991.".
- catalog description "Expected utility theory is widely regarded as the appropriate normative criterion for selecting among risky alternatives. Many people prefer to frame such choices as tradeoffs between risk and return. We identify those utility functions which are compatible with a risk-return interpretation and show that they are precisely the set of one-switch utility functions. The results offer implications for the measurement of risk, and for the approximation of utility functions.".
- catalog description "Includes bibliographical references (p. 14-15).".
- catalog extent "15 p. ;".
- catalog isPartOf "Working paper (Harvard University. Graduate School of Business Administration. Division of Research) ; HBS 94-060.".
- catalog isPartOf "Working paper / Division of Research, Harvard Business School ; 940600".
- catalog issued "1991".
- catalog issued "1991.".
- catalog language "eng".
- catalog publisher "[Boston] : Division of Research, Harvard Business School,".
- catalog title "Risk, return, and utility / by David E. Bell.".
- catalog type "text".