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catalog abstract "The first book of its kind to examine images of women in Japanese consumerism, Women, Media and Consumption in Japan explores a variety of media targeted at women - in particular magazines, but also television, popular literature and consumer trends. Written by anthropologists, sociologists and literary scholars who draw on and analyse Japanese marketing materials, the essays in this book cover visual and print media for middle-aged women, housewives, and single women in their 20s, as well as the vast market for those in their teens. From Oshin to Yoshimoto Banana and other media heroines popular all over the world, Japanese women finally stop 'hiding in the light'.".
catalog contributor b9318080.
catalog contributor b9318081.
catalog created "c1995.".
catalog date "1995".
catalog date "c1995.".
catalog dateCopyrighted "c1995.".
catalog description "Includes bibliographical references (p. 299-309) and index.".
catalog description "Introduction : hiding in the light : from Oshin to Yoshimoto Banana / Lise Skov and Brian Moeran -- Interpreting Oshin : war, history and women in modern Japan / Paul A.S. Harvey -- Reading Japanese in Katei Gahō : the art of being an upperclass woman / Brian Moeran -- Antiphonal performances? Japanese women's magazines and women's voices / Nancy Rosenberger -- Environmentalism seen through Japanese women's magazines / Lise Skov -- Consuming bodies : constructing and representing the female body in contemporary Japanese print media / John Clammer -- Cities in Japan / Sharon Kinsella -- The marketing of adolescence in Japan : buying and dreaming / Merry White -- Yoshimoto Banana's Kitchen, or the cultural logic of Japanese consumerism / John Whittier Treat.".
catalog description "The first book of its kind to examine images of women in Japanese consumerism, Women, Media and Consumption in Japan explores a variety of media targeted at women - in particular magazines, but also television, popular literature and consumer trends. Written by anthropologists, sociologists and literary scholars who draw on and analyse Japanese marketing materials, the essays in this book cover visual and print media for middle-aged women, housewives, and single women in their 20s, as well as the vast market for those in their teens. From Oshin to Yoshimoto Banana and other media heroines popular all over the world, Japanese women finally stop 'hiding in the light'.".
catalog extent "ix, 318 p. :".
catalog hasFormat "Women, media, and consumption in Japan.".
catalog identifier "0824817753 (alk. paper)".
catalog identifier "0824817761 (pbk. : alk. paper)".
catalog isFormatOf "Women, media, and consumption in Japan.".
catalog isPartOf "ConsumAsiaN book series".
catalog issued "1995".
catalog issued "c1995.".
catalog language "eng".
catalog publisher "Honolulu : University of Hawai'i Press,".
catalog relation "Women, media, and consumption in Japan.".
catalog spatial "Japan".
catalog spatial "Japan.".
catalog subject "305.4/0952 20".
catalog subject "Consumption (Economics) Japan.".
catalog subject "Mass media Japan Marketing.".
catalog subject "Mass media and women Japan.".
catalog subject "P94.5.W652 J38 1995".
catalog tableOfContents "Introduction : hiding in the light : from Oshin to Yoshimoto Banana / Lise Skov and Brian Moeran -- Interpreting Oshin : war, history and women in modern Japan / Paul A.S. Harvey -- Reading Japanese in Katei Gahō : the art of being an upperclass woman / Brian Moeran -- Antiphonal performances? Japanese women's magazines and women's voices / Nancy Rosenberger -- Environmentalism seen through Japanese women's magazines / Lise Skov -- Consuming bodies : constructing and representing the female body in contemporary Japanese print media / John Clammer -- Cities in Japan / Sharon Kinsella -- The marketing of adolescence in Japan : buying and dreaming / Merry White -- Yoshimoto Banana's Kitchen, or the cultural logic of Japanese consumerism / John Whittier Treat.".
catalog title "Women, media, and consumption in Japan / Lise Skov and Brian Moeran, editors.".
catalog type "text".