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- catalog abstract ""This volume examines the practical use of GIS [geographic information systems] for business and service planning"--Back cover.".
- catalog contributor b9488616.
- catalog contributor b9488617.
- catalog created "1995.".
- catalog date "1995".
- catalog date "1995.".
- catalog dateCopyrighted "1995.".
- catalog description ""This volume examines the practical use of GIS [geographic information systems] for business and service planning"--Back cover.".
- catalog description "1. Applied geographical information systems: developments and prospects / Paul Longley and Graham Clarke -- 2. Data sources and their geographical integration / David Martin and Paul Longley -- 3. Data sources and their availability for business users across Europe / Robin Waters -- 4. Censuses and the modelling of population in GIS / David Martin -- 5. From human ecology to customer targeting: the evolution of geodemographics / Peter Batey and Peter Brown -- 6. Customer targeting, geodemographics and lifestyle approaches / Mark Birkin -- 7. Marketing spatial analysis: a review of prospects and technologies relevant to marketing / Stan Openshaw -- 8. Implementing spatial analysis and GIS applications for business and service planning / David Maguire -- 9. Customized and proprietary GIS: past, present and future / Paul Cresswell -- 10. The development and benefits of customized spatial decision support systems / Graham Clarke and Martin Clarke.".
- catalog description "Includes bibliographical references (p. 293-305) and indexes.".
- catalog extent "xvi, 316 p., [8] p. of plates :".
- catalog identifier "0470235101 (USA only)".
- catalog identifier "1899761071".
- catalog issued "1995".
- catalog issued "1995.".
- catalog language "eng".
- catalog publisher "Cambridge [England] : GeoInformation ; New York : Wiley,".
- catalog subject "658.8/35 20".
- catalog subject "Business planning Information services Congresses.".
- catalog subject "Economic geography Congresses.".
- catalog subject "Geographic information systems Congresses.".
- catalog subject "HD30.28 .G57 1995".
- catalog subject "Marketing research Congresses.".
- catalog subject "Service industries Planning Information services Congresses.".
- catalog subject "Spatial analysis (Statistics) Congresses.".
- catalog tableOfContents "1. Applied geographical information systems: developments and prospects / Paul Longley and Graham Clarke -- 2. Data sources and their geographical integration / David Martin and Paul Longley -- 3. Data sources and their availability for business users across Europe / Robin Waters -- 4. Censuses and the modelling of population in GIS / David Martin -- 5. From human ecology to customer targeting: the evolution of geodemographics / Peter Batey and Peter Brown -- 6. Customer targeting, geodemographics and lifestyle approaches / Mark Birkin -- 7. Marketing spatial analysis: a review of prospects and technologies relevant to marketing / Stan Openshaw -- 8. Implementing spatial analysis and GIS applications for business and service planning / David Maguire -- 9. Customized and proprietary GIS: past, present and future / Paul Cresswell -- 10. The development and benefits of customized spatial decision support systems / Graham Clarke and Martin Clarke.".
- catalog title "GIS for business and service planning / edited by Paul Longley and Graham Clarke.".
- catalog type "text".