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- catalog contributor b9671294.
- catalog contributor b9671295.
- catalog created "c1996.".
- catalog date "1996".
- catalog date "c1996.".
- catalog dateCopyrighted "c1996.".
- catalog description "Includes bibliographical references and index.".
- catalog extent "1 v. (various pagings) :".
- catalog identifier "0131902083".
- catalog issued "1996".
- catalog issued "c1996.".
- catalog language "eng".
- catalog publisher "Englewood Cliffs, N.J. : Prentice Hall,".
- catalog subject "658.8 20".
- catalog subject "HF5415 .K6314 1996".
- catalog subject "Marketing.".
- catalog title "Principles of marketing / Philip Kotler, Gary Armstrong.".
- catalog type "text".