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- catalog abstract "This book is both a warning and a dramatic inspiration to business people worldwide. We are in the early stages of a total revolution in the nature of corporations. Leaders who understand the revolution are building "cybercorps"--Corporations which will take full advantage of cyberspace. It is a bloodless revolution but it will leave in its wake casualties and mayhem, as well as new types of success stories and the greatest growth rates in history. In cybercorp: the new business revolution, James Martin synthesizes a lifetime of research, experience, and thinking into the most accessible, hard-hitting, and visionary book he has ever produced. You'll find out: what the Internet and internal computer networks can do, and how the best companies are using them today; how to use cybermarketing to find new prospects, disseminate information to customers and salespeople, provide product support, get feedback, and more; how companies are reinventing themselves into a collection of value streams that deliver measurable - and extremely impressive - results; what "virtual" operations are, and how they are causing business partners to reinvent their relationships to respond rapidly to fast, fickle changes in the marketplace; how small companies are pooling their resources to create "cybercorp webs" capable of capturing the business of larger, more sluggish organizations; how successful companies are turning the workplace into a learning laboratory that constantly evolves, experiments - and achieves breakthrough developments; how obsolete management thinking can ruin all the technological strides a company has made - a subject most executives are loath to admit; and why the sledge-hammer approach of reengineering is detrimental to cybercorp thinking, and what senior management can do to ensure a successful culture change.".
- catalog alternative "New business revolution".
- catalog contributor b10039885.
- catalog created "c1996.".
- catalog date "1996".
- catalog date "c1996.".
- catalog dateCopyrighted "c1996.".
- catalog description "Includes bibliographical references and index.".
- catalog description "This book is both a warning and a dramatic inspiration to business people worldwide. We are in the early stages of a total revolution in the nature of corporations. Leaders who understand the revolution are building "cybercorps"--Corporations which will take full advantage of cyberspace. It is a bloodless revolution but it will leave in its wake casualties and mayhem, as well as new types of success stories and the greatest growth rates in history. In cybercorp: the new business revolution, James Martin synthesizes a lifetime of research, experience, and thinking into the most accessible, hard-hitting, and visionary book he has ever produced. You'll find out: what the Internet and internal computer networks can do, and how the best companies are using them today; how to use cybermarketing to find new prospects, disseminate information to customers and salespeople, provide product support, get feedback, and more; how companies are reinventing themselves into a collection of value streams that deliver measurable - and extremely impressive - results; what "virtual" operations are, and how they are causing business partners to reinvent their relationships to respond rapidly to fast, fickle changes in the marketplace; how small companies are pooling their resources to create "cybercorp webs" capable of capturing the business of larger, more sluggish organizations; how successful companies are turning the workplace into a learning laboratory that constantly evolves, experiments - and achieves breakthrough developments; how obsolete management thinking can ruin all the technological strides a company has made - a subject most executives are loath to admit; and why the sledge-hammer approach of reengineering is detrimental to cybercorp thinking, and what senior management can do to ensure a successful culture change.".
- catalog description "pt. 1. Introduction -- The bloodless revolution? -- The nervous system -- pt. 2. Characteristics of the cybercorp -- Cybermarketing: an inversion of tradition -- Value streams: creatures within a creature -- The predator value stream: creating competitive strength -- Virtualness -- Networks for agility -- Ecosystems in the cybercorp economy -- The David syndrome -- Agents and intelligent documents -- Computerized choreography -- Counterintuitive behavior -- Beyond Darwin -- Experiment! -- pt. 3. People and management -- An exciting place to work -- The steepest possible learning curves -- The outrageous cost of obsolete thinking -- How to drive a corporation nuts -- Power and propellerheads -- Index.".
- catalog extent "x, 326 p. :".
- catalog identifier "0814403514".
- catalog issued "1996".
- catalog issued "c1996.".
- catalog language "eng".
- catalog publisher "New York : Amacom,".
- catalog subject "658/.00285/467 20".
- catalog subject "Corporations Computer networks Management.".
- catalog subject "HD30.2122 .M37 1996".
- catalog subject "Industrial management.".
- catalog subject "International business enterprises Computer networks Management.".
- catalog subject "Internet.".
- catalog subject "Organizational change.".
- catalog subject "Virtual reality in management.".
- catalog tableOfContents "pt. 1. Introduction -- The bloodless revolution? -- The nervous system -- pt. 2. Characteristics of the cybercorp -- Cybermarketing: an inversion of tradition -- Value streams: creatures within a creature -- The predator value stream: creating competitive strength -- Virtualness -- Networks for agility -- Ecosystems in the cybercorp economy -- The David syndrome -- Agents and intelligent documents -- Computerized choreography -- Counterintuitive behavior -- Beyond Darwin -- Experiment! -- pt. 3. People and management -- An exciting place to work -- The steepest possible learning curves -- The outrageous cost of obsolete thinking -- How to drive a corporation nuts -- Power and propellerheads -- Index.".
- catalog title "Cybercorp : the new business revolution / James Martin.".
- catalog title "New business revolution".
- catalog type "text".