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- catalog alternative "Profitable new products".
- catalog contributor b10508312.
- catalog created "c1997.".
- catalog date "1997".
- catalog date "c1997.".
- catalog dateCopyrighted "c1997.".
- catalog description "Includes bibliographical references (p. 473-475) and index.".
- catalog extent "xxiv, 487 p. :".
- catalog identifier "0844233536 (alk. paper)".
- catalog issued "1997".
- catalog issued "c1997.".
- catalog language "eng".
- catalog publisher "Lincolnwood, Ill., USA : NTC Business Books,".
- catalog subject "658.5/75 21".
- catalog subject "HF5415.153 .G766 1997".
- catalog subject "New products Management.".
- catalog subject "New products Marketing.".
- catalog title "How to create profitable new products : from mission to market / George Gruenwald ; foreword by Robert W. Galvin.".
- catalog title "Profitable new products".
- catalog type "text".