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- catalog abstract "Visionary Selling shows you how to sell effectively to top decision makers by going beyond the hard sell of a specific product to aligning with the broader vision of top management. This book explains that the best way to sell to a CEO or other top-level executive is to learn to think like one.".
- catalog contributor b10644109.
- catalog created "c1998.".
- catalog date "1998".
- catalog date "c1998.".
- catalog dateCopyrighted "c1998.".
- catalog description "Includes bibliographical references and index.".
- catalog description "Visionary Selling shows you how to sell effectively to top decision makers by going beyond the hard sell of a specific product to aligning with the broader vision of top management. This book explains that the best way to sell to a CEO or other top-level executive is to learn to think like one.".
- catalog description "pt. I. A New Paradigm of Selling Skills. 1. Everything Is Changing ... Why Not Sales? 2. Catch Their Vision! 3. Think Like a CEO to Sell to a CEO -- pt. II. Tools and Teams. 4. Five Unique Strategies to Penetrate the "C" Level. 5. Turning Gatekeepers Into Allies. 6. Build Credibility and Trust ... and Keep Them! -- pt. III. The Three P's. 7. Prepare. 8. Package. 9. Present. 10. New Value/New Enjoyment.".
- catalog extent "236 p. :".
- catalog identifier "0684839857".
- catalog issued "1998".
- catalog issued "c1998.".
- catalog language "eng".
- catalog publisher "New York : Simon & Schuster,".
- catalog subject "658.85 21".
- catalog subject "Executives.".
- catalog subject "HF5438.25 .G47 1998".
- catalog subject "Selling Key accounts.".
- catalog subject "Selling.".
- catalog tableOfContents "pt. I. A New Paradigm of Selling Skills. 1. Everything Is Changing ... Why Not Sales? 2. Catch Their Vision! 3. Think Like a CEO to Sell to a CEO -- pt. II. Tools and Teams. 4. Five Unique Strategies to Penetrate the "C" Level. 5. Turning Gatekeepers Into Allies. 6. Build Credibility and Trust ... and Keep Them! -- pt. III. The Three P's. 7. Prepare. 8. Package. 9. Present. 10. New Value/New Enjoyment.".
- catalog title "Visionary selling : how to get to top executives-- and how to sell them when you're there / Barbara Geraghty.".
- catalog type "text".