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- catalog contributor b10704835.
- catalog created "c1997.".
- catalog date "1997".
- catalog date "c1997.".
- catalog dateCopyrighted "c1997.".
- catalog description "Includes bibliographical references and index.".
- catalog description "The Internet : an evolving strategic communications medium -- Measuring who's really on the Net -- Marketing on the Internet -- Federal Express -- General Electric -- Advertising on the Internet -- Hotwired -- Public relations on the Net -- IBM -- USAID -- Internal communications on the Net -- Xerox -- US West -- Sun Microsystems, Inc. -- The politics of constructing an effective Web site -- Realizing the strategic vision : the Webmaster function -- Realizing the strategic vision : Web site design considerations.".
- catalog extent "xiv, 273 p. :".
- catalog hasFormat "Web visions.".
- catalog identifier "0442024533".
- catalog isFormatOf "Web visions.".
- catalog issued "1997".
- catalog issued "c1997.".
- catalog language "eng".
- catalog publisher "New York : Van Nostrand Reinhold,".
- catalog relation "Web visions.".
- catalog spatial "United States".
- catalog subject "025.04 20".
- catalog subject "Business enterprises Computer networks.".
- catalog subject "Executives United States Interviews.".
- catalog subject "HD30.37 .M367 1997".
- catalog subject "Internet advertising Case studies.".
- catalog subject "Internet marketing Case studies.".
- catalog subject "Intranets (Computer networks) Case studies.".
- catalog subject "Web servers Management Case studies.".
- catalog subject "World Wide Web.".
- catalog tableOfContents "The Internet : an evolving strategic communications medium -- Measuring who's really on the Net -- Marketing on the Internet -- Federal Express -- General Electric -- Advertising on the Internet -- Hotwired -- Public relations on the Net -- IBM -- USAID -- Internal communications on the Net -- Xerox -- US West -- Sun Microsystems, Inc. -- The politics of constructing an effective Web site -- Realizing the strategic vision : the Webmaster function -- Realizing the strategic vision : Web site design considerations.".
- catalog title "Web visions : an inside look at successful business strategies on the Net / Eugene Marlow.".
- catalog type "Case studies. fast".
- catalog type "Interviews. fast".
- catalog type "text".