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- catalog contributor b10876137.
- catalog created "1997.".
- catalog date "1997".
- catalog date "1997.".
- catalog dateCopyrighted "1997.".
- catalog description "Corporate advocacy : a powerful persuasive strategy / Judith D. Hoover -- The barbecue on the mount : the robber barons' gospel of self-reliance / Kathleen Ann Lawrence -- Tycoons, lumberjacks, and the notion of "corporate hero" in the American timber industry / Mark P. Moore -- The evolution of the shareholder's voice in American capitalism / James Gaut Ragsdale -- The rhetoric of the money changers : corporate America responds to the Great Depression / C. Brant Short and Michael R. Tracy -- Straight talk : Lee Iacocca as corporate rhetor / Matthew W. Seeger -- Reconstructing corporate culture : corporate advocacy in Fred Meyer's newsletter, The Q-municator / Helen Tate -- Expatriate/repatriate training : corporate advocacy of interculturalism / Cecile W. Garmon -- Beyond argumentative corporate advocacy : natural advocacy / Roger D. Vincent -- Wall Street as main street : a narrative approach to organizational crisis / Barry Alan Morris -- Consumerism : advocacy in the interest of consumers / Robert L. Heath -- Investigating commissions as external advocates : the national transportation safety board and the airline industry / Sally J. Ray -- Union advocacy : power, organizing, and change / Tricia Hansen-Horn and Gabriel M. Vasquez -- Poetics and petrochemicals : organizational performances of the Mississippi River / Leigh Anne Howard -- "Not worth the money I paid for it" : dialogue, diversty, and rhetoric of organizational advocacy / Mark Lawrence McPhail -- Argumentation and corporate advocacy : a synthesis / Janice E. Schuetz.".
- catalog description "Includes bibliographical references and index.".
- catalog extent "vi, 264 p. :".
- catalog hasFormat "Corporate advocacy.".
- catalog identifier "1567200664 (hardcover : alk. paper)".
- catalog isFormatOf "Corporate advocacy.".
- catalog issued "1997".
- catalog issued "1997.".
- catalog language "eng".
- catalog publisher "Westport, Conn. : Quorum Books,".
- catalog relation "Corporate advocacy.".
- catalog subject "659.2/85 20".
- catalog subject "Corporate image.".
- catalog subject "Corporations Public relations.".
- catalog subject "HD59 .C635 1997".
- catalog subject "Industrial publicity.".
- catalog subject "Mass media and business.".
- catalog subject "Social responsibility of business.".
- catalog tableOfContents "Corporate advocacy : a powerful persuasive strategy / Judith D. Hoover -- The barbecue on the mount : the robber barons' gospel of self-reliance / Kathleen Ann Lawrence -- Tycoons, lumberjacks, and the notion of "corporate hero" in the American timber industry / Mark P. Moore -- The evolution of the shareholder's voice in American capitalism / James Gaut Ragsdale -- The rhetoric of the money changers : corporate America responds to the Great Depression / C. Brant Short and Michael R. Tracy -- Straight talk : Lee Iacocca as corporate rhetor / Matthew W. Seeger -- Reconstructing corporate culture : corporate advocacy in Fred Meyer's newsletter, The Q-municator / Helen Tate -- Expatriate/repatriate training : corporate advocacy of interculturalism / Cecile W. Garmon -- Beyond argumentative corporate advocacy : natural advocacy / Roger D. Vincent -- Wall Street as main street : a narrative approach to organizational crisis / Barry Alan Morris -- Consumerism : advocacy in the interest of consumers / Robert L. Heath -- Investigating commissions as external advocates : the national transportation safety board and the airline industry / Sally J. Ray -- Union advocacy : power, organizing, and change / Tricia Hansen-Horn and Gabriel M. Vasquez -- Poetics and petrochemicals : organizational performances of the Mississippi River / Leigh Anne Howard -- "Not worth the money I paid for it" : dialogue, diversty, and rhetoric of organizational advocacy / Mark Lawrence McPhail -- Argumentation and corporate advocacy : a synthesis / Janice E. Schuetz.".
- catalog title "Corporate advocacy : rhetoric in the information age / edited by Judith D. Hoover.".
- catalog type "text".