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- catalog contributor b10910995.
- catalog contributor b10910996.
- catalog contributor b10910997.
- catalog created "c1998.".
- catalog date "1998".
- catalog date "c1998.".
- catalog dateCopyrighted "c1998.".
- catalog description "A framework for understanding: meta-analyses of the persuasion literature / Mark A. Hamilton and John E. Hunter -- Meta-analysis of controlled message designs / John E. Hunter and Mark A. Hamilton -- Another look at fear-arousing persuasive appeals / Paul A. Mongeau -- The persuasive effects of testimonial assertion evidence / John C. Reinard -- Comparing the persuasive effectiveness one- and two-sided message / Mike Allen -- The effect of language intensity on receiver evaluations of message, source, and topic / Mark A. Hamilton and John E. Hunter -- Forewarning and persuasion / William L. Benoit -- The effects of distraction during persuasion / David B. Buller and John R. Hall -- An analysis of the sleeper effect / Mike Allen and James B. Stiff -- Another look at the use of rhetorical questions / Barbara Mae Gayle, Raymond W. Preiss, and Mike Allen -- The efficacy of powerful/powerless language on attitudes and source credibility / Nancy A. Burrell and Randal J. Koper -- Explicit and implicit conclusions in persuasive messages / Michael G. Cruz -- Performing counterattitudinal advocacy: the persuasive impact of incentives / Raymond W. Preiss and Mike Allen -- Evaluating the advice offered by the tool users / Mike Allen and Raymond W. Preiss -- Evaluating and using meta-analytic knowledge claims / James Price Dillard.".
- catalog description "Includes bibliographical references and indexes.".
- catalog extent "viii, 280 p. ;".
- catalog hasFormat "Persuasion.".
- catalog identifier "1572730668 (hardcover)".
- catalog identifier "1572730676 (pbk.)".
- catalog isFormatOf "Persuasion.".
- catalog isPartOf "Quantitative methods in communication".
- catalog issued "1998".
- catalog issued "c1998.".
- catalog language "eng".
- catalog publisher "Cresskill, N.J. : Hampton Press,".
- catalog relation "Persuasion.".
- catalog subject "153.8/52 21".
- catalog subject "BF637.P4 P42 1998".
- catalog subject "Persuasion (Psychology)".
- catalog tableOfContents "A framework for understanding: meta-analyses of the persuasion literature / Mark A. Hamilton and John E. Hunter -- Meta-analysis of controlled message designs / John E. Hunter and Mark A. Hamilton -- Another look at fear-arousing persuasive appeals / Paul A. Mongeau -- The persuasive effects of testimonial assertion evidence / John C. Reinard -- Comparing the persuasive effectiveness one- and two-sided message / Mike Allen -- The effect of language intensity on receiver evaluations of message, source, and topic / Mark A. Hamilton and John E. Hunter -- Forewarning and persuasion / William L. Benoit -- The effects of distraction during persuasion / David B. Buller and John R. Hall -- An analysis of the sleeper effect / Mike Allen and James B. Stiff -- Another look at the use of rhetorical questions / Barbara Mae Gayle, Raymond W. Preiss, and Mike Allen -- The efficacy of powerful/powerless language on attitudes and source credibility / Nancy A. Burrell and Randal J. Koper -- Explicit and implicit conclusions in persuasive messages / Michael G. Cruz -- Performing counterattitudinal advocacy: the persuasive impact of incentives / Raymond W. Preiss and Mike Allen -- Evaluating the advice offered by the tool users / Mike Allen and Raymond W. Preiss -- Evaluating and using meta-analytic knowledge claims / James Price Dillard.".
- catalog title "Persuasion : advances through meta-analysis / edited by Mike Allen, Raymond W. Preiss.".
- catalog type "text".