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- catalog abstract "[v. 1.] Describes how Vail ski resort restructured its individual departments' guest information systems to enhance it's value to customers. [v. 2.] Explores the Dayton-Hudson customer loyalty program. [v. 3.] Looks at how Pioneer Hi-Bred International built a long-term trusting relationship with customers.".
- catalog alternative "Customer loyalty, measuring, managing, making money.".
- catalog alternative "Expanding value.".
- catalog alternative "Making loyalty the mission.".
- catalog contributor b11036384.
- catalog contributor b11036385.
- catalog contributor b11036386.
- catalog created "1995.".
- catalog date "1995".
- catalog date "1995.".
- catalog dateCopyrighted "1995.".
- catalog description "Includes bibliographical references (guide, p. [36]).".
- catalog description "Presenter: Thomas O. Jones.".
- catalog description "VHS format.".
- catalog description "[v. 1.] Describes how Vail ski resort restructured its individual departments' guest information systems to enhance it's value to customers. [v. 2.] Explores the Dayton-Hudson customer loyalty program. [v. 3.] Looks at how Pioneer Hi-Bred International built a long-term trusting relationship with customers.".
- catalog description "[v. 1.] Making loyalty the mission -- [v. 2.] Customer loyalty : measuring, managing, making money -- [v. 3.] Expanding value : building loyalty.".
- catalog extent "3 videocassettes (82 min.) :".
- catalog issued "1995".
- catalog issued "1995.".
- catalog language "eng".
- catalog publisher "Boston, Mass. : Harvard Business School Video [distributor]".
- catalog requires "VHS format.".
- catalog subject "Customer relations.".
- catalog subject "Customer services.".
- catalog subject "Dayton Hudson Corporation.".
- catalog subject "Pioneer Hi-Bred International.".
- catalog subject "Vail Associates.".
- catalog tableOfContents "[v. 1.] Making loyalty the mission -- [v. 2.] Customer loyalty : measuring, managing, making money -- [v. 3.] Expanding value : building loyalty.".
- catalog title "Customer loyalty [videorecording] / produced by Harvard Business School Video in association with David Grubin Associates, Inc.".
- catalog type "Videotapes, local".
- catalog type "Videotapes. local".
- catalog type "image".