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• catalog abstract "Discusses how to create electronic commerce strategies designed to meet the specific needs of a business' customers by looking at real companies.".
• catalog contributor b11037667.
• catalog contributor b11037668.
• catalog created "c1998.".
• catalog date "1998".
• catalog date "c1998.".
• catalog dateCopyrighted "c1998.".
• catalog description "Discusses how to create electronic commerce strategies designed to meet the specific needs of a business' customers by looking at real companies.".
• catalog description "pt. 1. Five steps to success in electronic commerce: How to create a profitable electronic business strategy: Step 1. Make it easy for customers to do business with you ; Step 2. Focus on the end customer for your products and services ; Step 3. Redesign your customer-facing business processes from the end customer's point of view ; Step 4. Wire your company for profit : design a comprehensive, evolving electronic business architecture ; Step 5. Foster customer loyalty, the key to profitability in electronic commerce -- pt. 2. Eight critical success factors and case studies: How to assimilate the critical success factors and case studies: CSF 1. Target the right customers: American AIrlines. National Semiconductor. Lessons learned ; CSF 2. Own the customer's total experience: Hertz. Amazon.com. Lessons learned ; CSF 3. Streamline business processes that impact the customer: Babson College. National Science Foundation. Lessons learned ; CSF 4. Provide a 360-degree view of the customer relationship: Bell Atlantic. Wells Fargo. Lessons learned ; CSF 5. Let customers help themselves: Dell Computer. iPrint. Lessons learned ; CSF 6. Help customers do their jobs: Boeing. PhotoDisc. Lessons learned ; CSF 7. Deliver personalized service: Dow Jones. General Motors. Lessons learned ; CSF 8. Foster community: Cisco Systems. Tripod. Lessons learned ; Synthesis of best practices : next steps.".
• catalog extent "xx, 360 p. :".
• catalog hasFormat "Customers.com.".
• catalog identifier "0812930371".
• catalog isFormatOf "Customers.com.".
• catalog issued "1998".
• catalog issued "c1998.".
• catalog language "eng".
• catalog publisher "New York : Times Business,".
• catalog relation "Customers.com.".
• catalog subject "658.8/12/02854678 21".
• catalog subject "Customer services Communication systems.".
• catalog subject "HF5415.5 .S49 1998".
• catalog subject "Internet marketing.".
• catalog subject "Internet.".
• catalog subject "World Wide Web.".
• catalog tableOfContents "pt. 1. Five steps to success in electronic commerce: How to create a profitable electronic business strategy: Step 1. Make it easy for customers to do business with you ; Step 2. Focus on the end customer for your products and services ; Step 3. Redesign your customer-facing business processes from the end customer's point of view ; Step 4. Wire your company for profit : design a comprehensive, evolving electronic business architecture ; Step 5. Foster customer loyalty, the key to profitability in electronic commerce -- pt. 2. Eight critical success factors and case studies: How to assimilate the critical success factors and case studies: CSF 1. Target the right customers: American AIrlines. National Semiconductor. Lessons learned ; CSF 2. Own the customer's total experience: Hertz. Amazon.com. Lessons learned ; CSF 3. Streamline business processes that impact the customer: Babson College. National Science Foundation. Lessons learned ; CSF 4. Provide a 360-degree view of the customer relationship: Bell Atlantic. Wells Fargo. Lessons learned ; CSF 5. Let customers help themselves: Dell Computer. iPrint. Lessons learned ; CSF 6. Help customers do their jobs: Boeing. PhotoDisc. Lessons learned ; CSF 7. Deliver personalized service: Dow Jones. General Motors. Lessons learned ; CSF 8. Foster community: Cisco Systems. Tripod. Lessons learned ; Synthesis of best practices : next steps.".
• catalog title "Customers.com : how to create a profitable business strategy for the Internet and beyond / Patricia B. Seybold with Ronni T. Marshak.".
• catalog type "text".