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- catalog contributor b11115151.
- catalog contributor b11115152.
- catalog contributor b11115153.
- catalog created "c1993.".
- catalog date "1993".
- catalog date "c1993.".
- catalog dateCopyrighted "c1993.".
- catalog description "Marketing practice : source of problems and insights for advancing marketing knowledge / Stephen A. Greyser -- Cases, publication, and career development / Stephen A. Greyser.".
- catalog extent "x, 75 p. ;".
- catalog identifier "0877572364".
- catalog issued "1993".
- catalog issued "c1993.".
- catalog language "eng".
- catalog publisher "Chicago : American Marketing Association,".
- catalog subject "658.8/13 20".
- catalog subject "HF5415.2 .E458 1993".
- catalog subject "Marketing research Congresses.".
- catalog tableOfContents "Marketing practice : source of problems and insights for advancing marketing knowledge / Stephen A. Greyser -- Cases, publication, and career development / Stephen A. Greyser.".
- catalog title "Enhancing knowledge development in marketing : perspectives and viewpoints / edited by P. Rajan Varadarajan and Anil Menon.".
- catalog type "text".