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- catalog abstract ""Now more than ever, in today's competitive world intelligence is power. Whether on the battlefield, in the political arena, or in the marketplace, an organization's ability to compete depends on how well it integrates and safeguards its vital information. Strategic intelligence-gathering--a foundation of government and politics--is also essential in the business world. Based on principles gleaned from intelligence professionals, business leaders can transform the way they handle critical information by converting their board rooms into war rooms." "The WarRoom Guide to Competitive Intelligence is indispensable for leaders who aim for competitive advantage in business through intelligence-gathering and strategic decision-making. Written by two of America's foremost security and intelligence experts, it demystifies the important new field of competitive intelligence and demonstrates why it is one of the most vibrant and fastest-growing business disciplines." "Authors Shaker and Gembicki illustrate how, through harnessing competitive intelligence, you can systematically, ethically, and legally gather intelligence on customers, competitors, personnel, technologies, and the total business environment. In addition, you can "protect the keys to the kingdom" by safeguarding your company's own vital information." "Filled with case studies and facts on the Economic Espionage Act of 1996, cyber espionage, and competitive counterintelligence, The WarRoom Guide to Competitive Intelligence will help you transform a "seat-of-the-pants," intuitive decision-making process into one based on true competitive intelligence. Book jacket."--BOOK JACKET.".
- catalog alternative "War room guide to competitive intelligence".
- catalog contributor b11115166.
- catalog contributor b11115167.
- catalog created "c1999.".
- catalog date "1999".
- catalog date "c1999.".
- catalog dateCopyrighted "c1999.".
- catalog description ""Now more than ever, in today's competitive world intelligence is power. Whether on the battlefield, in the political arena, or in the marketplace, an organization's ability to compete depends on how well it integrates and safeguards its vital information. Strategic intelligence-gathering--a foundation of government and politics--is also essential in the business world. Based on principles gleaned from intelligence professionals, business leaders can transform the way they handle critical information by converting their board rooms into war rooms." "The WarRoom Guide to Competitive Intelligence is indispensable for leaders who aim for competitive advantage in business through intelligence-gathering and strategic decision-making. Written by two of America's foremost security and intelligence experts, it demystifies the important new field of competitive intelligence and demonstrates why it is one of the most vibrant and fastest-growing business disciplines." "Authors Shaker and Gembicki illustrate how, through harnessing competitive intelligence, you can systematically, ethically, and legally gather intelligence on customers, competitors, personnel, technologies, and the total business environment. In addition, you can "protect the keys to the kingdom" by safeguarding your company's own vital information." "Filled with case studies and facts on the Economic Espionage Act of 1996, cyber espionage, and competitive counterintelligence, The WarRoom Guide to Competitive Intelligence will help you transform a "seat-of-the-pants," intuitive decision-making process into one based on true competitive intelligence. Book jacket."--BOOK JACKET.".
- catalog description "Competitive Intelligence Program War Room 161 -- War Room Case Study 2 Quarterback Operation War Room 168 -- War Room Case Study 3 Strategy Planning War Room 173 -- War Room Case Study 4 Capture Plan War Room 179 -- War Room Case Study 5 Research and Development Investment Planning War Room 185 -- War Room Case Study 6 Media Planning War Room 188 -- War Room Case Study 7 Advocacy Campaign War Room 189 -- War Room Case Study 8 Merger & Acquisition War Room 193 -- Lessons Learned from These Case Studies 196 -- Part 3 How to Protect Your Company -- 9. Safeguarding the Keys to the Kingdom -- Protecting Your Intellectual Assets 201 -- Operations Security 202 -- Red Team 209 -- Competitive Counterintelligence, Deception, and Misinformation 212 -- Deception, and Misinformation: Case Study 1 215 -- Deception, and Misinformation: Case Study 2 216 -- The Economic Espionage Act of 1996 217 --".
- catalog description "Espionage Is Not CI 221 -- 10. Protection from Cyber Espionage 223 -- The 1996 Information Systems Security Survey 223 -- The Manhattan Cyber Project 224 -- Corporate America's Competitive Edge 225.".
- catalog description "Includes bibliographical references (p. 241-248) and index.".
- catalog description "Part 1 What Is Competitive Intelligence? -- 1. The Intelligent Organization 3 -- What Is Competitive Intelligence? 4 -- CI Today 10 -- 2. Information Warfare 15 -- Issues Management 20 -- The Media Management Tool: An Example of Issues Management 22 -- 3. From Battlefield to Board Room 25 -- Military War Rooms 27 -- Political and Governmental War Rooms 29 -- From Board Room to War Room 31 -- Why the War Room 34 -- The Opportunity 35 -- Visualized Intelligence 37 -- Part 2 How to Build a Competitive Intelligence Organization -- 4. The Competitive Intelligence Process 41 -- Collection, Analysis, and Dissemination 41 -- The Competitive Intelligence Collection Planning Process 47 -- Collection Plan Guidance 47 -- The Benefits of the Environmental Scan 53 -- Information Source Targeting and Acquisition 54 -- Use of Intelligence to Support Other Management Reporting 54 -- 5.".
- catalog description "The Quarterback Technique 85 -- Quarterback Overview 87 -- Key Players 90 -- Conference Selection and Preparation 91 -- Conference Implementation 93 -- The Quarterback War Room 100 -- Quarterback Limitations 102 -- 6. Cyber Collection 105 -- Searching and Mining for the Gold Nuggets 105 -- Parallel and Meta Search Engines 109 -- Search Strategy 109 -- Information Brokering 119 -- Using Web Sites to Collect Intelligence 120 -- Intranets 121 -- Data Mining 121 -- Robots, Spiders, and Intelligent Agents 122 -- Competitive Intelligence/Opposition Research Toolbox 123 -- E-mail Elicitation 124 -- E-Quarterbacking 125 -- State-of-the-Art Web Site for Intelligence Collection, Dissemination, and Issues Management 125 -- 7. Visualization Intelligence Techniques 129 -- Example of Visualizations Used in Intelligence Analytical Products 140 -- 8. War Room Design 157 -- War Room Case Study 1".
- catalog extent "xi, 255 p. :".
- catalog hasFormat "Warroom guide to competitive intelligence.".
- catalog identifier "007058057X".
- catalog isFormatOf "Warroom guide to competitive intelligence.".
- catalog issued "1999".
- catalog issued "c1999.".
- catalog language "eng".
- catalog publisher "New York : McGraw-Hill,".
- catalog relation "Warroom guide to competitive intelligence.".
- catalog subject "658.4/7 21".
- catalog subject "Business intelligence.".
- catalog subject "Competition.".
- catalog subject "HD38.7 .S48 1999".
- catalog tableOfContents "Competitive Intelligence Program War Room 161 -- War Room Case Study 2 Quarterback Operation War Room 168 -- War Room Case Study 3 Strategy Planning War Room 173 -- War Room Case Study 4 Capture Plan War Room 179 -- War Room Case Study 5 Research and Development Investment Planning War Room 185 -- War Room Case Study 6 Media Planning War Room 188 -- War Room Case Study 7 Advocacy Campaign War Room 189 -- War Room Case Study 8 Merger & Acquisition War Room 193 -- Lessons Learned from These Case Studies 196 -- Part 3 How to Protect Your Company -- 9. Safeguarding the Keys to the Kingdom -- Protecting Your Intellectual Assets 201 -- Operations Security 202 -- Red Team 209 -- Competitive Counterintelligence, Deception, and Misinformation 212 -- Deception, and Misinformation: Case Study 1 215 -- Deception, and Misinformation: Case Study 2 216 -- The Economic Espionage Act of 1996 217 --".
- catalog tableOfContents "Espionage Is Not CI 221 -- 10. Protection from Cyber Espionage 223 -- The 1996 Information Systems Security Survey 223 -- The Manhattan Cyber Project 224 -- Corporate America's Competitive Edge 225.".
- catalog tableOfContents "Part 1 What Is Competitive Intelligence? -- 1. The Intelligent Organization 3 -- What Is Competitive Intelligence? 4 -- CI Today 10 -- 2. Information Warfare 15 -- Issues Management 20 -- The Media Management Tool: An Example of Issues Management 22 -- 3. From Battlefield to Board Room 25 -- Military War Rooms 27 -- Political and Governmental War Rooms 29 -- From Board Room to War Room 31 -- Why the War Room 34 -- The Opportunity 35 -- Visualized Intelligence 37 -- Part 2 How to Build a Competitive Intelligence Organization -- 4. The Competitive Intelligence Process 41 -- Collection, Analysis, and Dissemination 41 -- The Competitive Intelligence Collection Planning Process 47 -- Collection Plan Guidance 47 -- The Benefits of the Environmental Scan 53 -- Information Source Targeting and Acquisition 54 -- Use of Intelligence to Support Other Management Reporting 54 -- 5.".
- catalog tableOfContents "The Quarterback Technique 85 -- Quarterback Overview 87 -- Key Players 90 -- Conference Selection and Preparation 91 -- Conference Implementation 93 -- The Quarterback War Room 100 -- Quarterback Limitations 102 -- 6. Cyber Collection 105 -- Searching and Mining for the Gold Nuggets 105 -- Parallel and Meta Search Engines 109 -- Search Strategy 109 -- Information Brokering 119 -- Using Web Sites to Collect Intelligence 120 -- Intranets 121 -- Data Mining 121 -- Robots, Spiders, and Intelligent Agents 122 -- Competitive Intelligence/Opposition Research Toolbox 123 -- E-mail Elicitation 124 -- E-Quarterbacking 125 -- State-of-the-Art Web Site for Intelligence Collection, Dissemination, and Issues Management 125 -- 7. Visualization Intelligence Techniques 129 -- Example of Visualizations Used in Intelligence Analytical Products 140 -- 8. War Room Design 157 -- War Room Case Study 1".
- catalog title "The warroom guide to competitive intelligence / Steven M. Shaker, Mark P. Gembicki.".
- catalog title "War room guide to competitive intelligence".
- catalog type "text".