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- catalog alternative "Consumer insight workbook".
- catalog contributor b11179003.
- catalog created "c1992.".
- catalog date "1992".
- catalog date "c1992.".
- catalog dateCopyrighted "c1992.".
- catalog extent "vii, 246 p. :".
- catalog identifier "0962141526 (pbk.)".
- catalog issued "1992".
- catalog issued "c1992.".
- catalog language "eng".
- catalog publisher "Chicago, IL : The Copy Workshop,".
- catalog subject "Consumer behavior.".
- catalog subject "Motivation research (Marketing)".
- catalog title "Consumer insight workbook".
- catalog title "Hitting the sweet spot : how consumer insights can inspire better marketing and advertising / by Lisa Fortini-Campbell.".
- catalog type "text".