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- catalog abstract ""Imagine, at a terrifyingly aggressive rate, everything you regularly use is being equipped with computer technology. Think about your telephones, cameras, cars--everything--being automated, programmed, and formatted by people who in their rush to accept the many benefits of the silicon chip, have abdicated their responsibility to make these products easy to use." "It's not a stretch; it's a reality. Our lives are becoming evermore centered around the whims, quips, decisions, and disasters of the high-tech industry. And these software, hardware, and technology developers don't think like us. Despite appearances, business executives are simply not the ones in control of the high-tech world--it is the engineers who are running the show. We have let the inmates run the asylum." "It is abundantly clear to most of us that common folk don't know the difference between a token ring and a mood ring. We need these creators of "faster, stronger, better" innovations to be sure that the creations actually improve our work and lives--not simply drive us crazy. We need the technology to work in the same way average people think. We need a revolution to restore our sanity." "And Alan Cooper is leading the cavalry. Book jacket."--Jacket.".
- catalog contributor b11249709.
- catalog created "c1999.".
- catalog date "1999".
- catalog date "c1999.".
- catalog dateCopyrighted "c1999.".
- catalog description ""Imagine, at a terrifyingly aggressive rate, everything you regularly use is being equipped with computer technology. Think about your telephones, cameras, cars--everything--being automated, programmed, and formatted by people who in their rush to accept the many benefits of the silicon chip, have abdicated their responsibility to make these products easy to use." "It's not a stretch; it's a reality. Our lives are becoming evermore centered around the whims, quips, decisions, and disasters of the high-tech industry. And these software, hardware, and technology developers don't think like us. Despite appearances, business executives are simply not the ones in control of the high-tech world--it is the engineers who are running the show. We have let the inmates run the asylum." "It is abundantly clear to most of us that common folk don't know the difference between a token ring and a mood ring. We need these creators of "faster, stronger, better" innovations to be sure that the creations actually improve our work and lives--not simply drive us crazy. We need the technology to work in the same way average people think. We need a revolution to restore our sanity." "And Alan Cooper is leading the cavalry. Book jacket."--Jacket.".
- catalog description "Foreword / Paul Saffo -- Preface -- Part 1. Computer obliteracy. Chap. 1. Riddles for the information age -- Chap. 2. Cognitive friction -- Part 2. It costs you big time. Chap. 3. Wasting money -- Chap. 4. The dancing bear -- Chap. 5. Customer disloyalty -- Part 3. Eating soup with a fork. Chap. 6. The inmates are running the asylum -- Chap. 7. Homo logicus -- Chap. 8. An obsolete culture -- Part 4. Interaction design is good business. Chap. 9. Designing for pleasure -- Chap. 10. Designing for power -- Chap. 11. Designing for people -- Part 5. Chap. 12. Desperately seeking usability -- Chap. 13. A managed process -- Chap. 14. Power and pleasure.".
- catalog description "Includes bibliographical references and index.".
- catalog extent "261 p. :".
- catalog identifier "0672316498".
- catalog issued "1999".
- catalog issued "c1999.".
- catalog language "eng".
- catalog publisher "Indianapolis, IN : Sams,".
- catalog subject "Consumers Effect of technological innovations on.".
- catalog subject "Human-computer interaction.".
- catalog subject "Human-machine systems.".
- catalog subject "QA76.9.H85 C673 1999".
- catalog subject "User interfaces (Computer systems)".
- catalog tableOfContents "Foreword / Paul Saffo -- Preface -- Part 1. Computer obliteracy. Chap. 1. Riddles for the information age -- Chap. 2. Cognitive friction -- Part 2. It costs you big time. Chap. 3. Wasting money -- Chap. 4. The dancing bear -- Chap. 5. Customer disloyalty -- Part 3. Eating soup with a fork. Chap. 6. The inmates are running the asylum -- Chap. 7. Homo logicus -- Chap. 8. An obsolete culture -- Part 4. Interaction design is good business. Chap. 9. Designing for pleasure -- Chap. 10. Designing for power -- Chap. 11. Designing for people -- Part 5. Chap. 12. Desperately seeking usability -- Chap. 13. A managed process -- Chap. 14. Power and pleasure.".
- catalog title "The inmates are running the asylum / Alan Cooper.".
- catalog type "text".