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- catalog abstract ""The Campaign Manager is based on the author's three terms as mayor and her numerous successes in managing campaigns. This book is supportive of both candidates and issues and gives political novices and veterans alike a comprehensive and detailed plan for organizing, funding, and publicizing local political campaigns. Finding the right message and targeting the right voters with it are clearly explained by means of specific examples, anecdotes, and illustrations. Included is in-depth information on assembling campaign teams, precinct analysis, canvassing, and dealing with the media."--Jacket.".
- catalog contributor b11591575.
- catalog contributor b11591576.
- catalog created "2000.".
- catalog date "2000".
- catalog date "2000.".
- catalog dateCopyrighted "2000.".
- catalog description ""The Campaign Manager is based on the author's three terms as mayor and her numerous successes in managing campaigns. This book is supportive of both candidates and issues and gives political novices and veterans alike a comprehensive and detailed plan for organizing, funding, and publicizing local political campaigns. Finding the right message and targeting the right voters with it are clearly explained by means of specific examples, anecdotes, and illustrations. Included is in-depth information on assembling campaign teams, precinct analysis, canvassing, and dealing with the media."--Jacket.".
- catalog description "Includes bibliographical references (p. 279-280) and index.".
- catalog description "The campaign team -- The campaign brochure -- The volunteer organization -- Fund-raising -- Lawn signs -- Precinct analysis: the sinners, the saints, and the saveables -- Canvassing -- Getting-out-the-vote (GOTV) -- Direct mail --Media -- The candidate -- The issue-based campaign -- The campaign flowchart -- After the ball.".
- catalog extent "xvi, 284 p. :".
- catalog identifier "0813368480 (pbk. : alk. paper)".
- catalog issued "2000".
- catalog issued "2000.".
- catalog language "eng".
- catalog publisher "Boulder, Colo. : Westview Press,".
- catalog spatial "United States".
- catalog subject "324.7/0973 21".
- catalog subject "Campaign management United States Handbooks, manuals, etc.".
- catalog subject "JS395 .S43 2000".
- catalog subject "Local elections United States Handbooks, manuals, etc.".
- catalog tableOfContents "The campaign team -- The campaign brochure -- The volunteer organization -- Fund-raising -- Lawn signs -- Precinct analysis: the sinners, the saints, and the saveables -- Canvassing -- Getting-out-the-vote (GOTV) -- Direct mail --Media -- The candidate -- The issue-based campaign -- The campaign flowchart -- After the ball.".
- catalog title "The campaign manager : running and winning local elections / Catherine M. Shaw.".
- catalog type "Handbooks, manuals, etc. fast".
- catalog type "text".