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- catalog contributor b11662722.
- catalog created "1999.".
- catalog date "1999".
- catalog date "1999.".
- catalog dateCopyrighted "1999.".
- catalog description "Includes bibliographical references (p. [281]-315).".
- catalog description "Thesis (doctoral)--Universität zu Köln, 1999.".
- catalog extent "xiv, 329 p. :".
- catalog identifier "3828880789".
- catalog isPartOf "Wissenschaftliche Beiträge aus dem Tectum Verlag. Reihe Wirtschaftswissenschaften ; Bd. 15".
- catalog issued "1999".
- catalog issued "1999.".
- catalog language "ger".
- catalog publisher "Marburg : Tectum,".
- catalog spatial "Germany".
- catalog subject "PN1992.3.G4 W57 1999".
- catalog subject "Television programs Germany Marketing.".
- catalog title "Programmbeschaffungsmarketing privater Fernsehveranstalter / von Marion Winter.".
- catalog type "text".