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• catalog abstract ""Southern Living, founded in 1966 as a magazine for the modern South, is today a Southern institution. Serving over three million subscribers and commanding the affection of more than thirteen million readers every month, the Birmingham-based magazine celebrates the good life - travel, gardening, homes, and food - and enjoys perhaps the most loyal audience in all of publishing. How could so strong a bond have been forged in this jet-set world of easy cynicism? As former editors John Logue and Gary McCalla describe in this "sort of memoir," it wasn't always easy, but despite early misdirection and near-oblivion, it was almost always fun." "They introduce the wonderfully eccentric people who edited, photographed, designed, and sold advertising for this most straightforward of magazines and offer a charming behind-the-scenes glimpse into the frantic, never boring daily routine at Southern Living."--Jacket.".
• catalog contributor b11847547.
• catalog contributor b11847548.
• catalog coverage "Southern States Social life and customs 1865-".
• catalog coverage "Southern States Social life and customs 20th century.".
• catalog created "c2000.".
• catalog date "2000".
• catalog date "c2000.".
• catalog dateCopyrighted "c2000.".
• catalog description ""Southern Living, founded in 1966 as a magazine for the modern South, is today a Southern institution. Serving over three million subscribers and commanding the affection of more than thirteen million readers every month, the Birmingham-based magazine celebrates the good life - travel, gardening, homes, and food - and enjoys perhaps the most loyal audience in all of publishing. How could so strong a bond have been forged in this jet-set world of easy cynicism? As former editors John Logue and Gary McCalla describe in this "sort of memoir," it wasn't always easy, but despite early misdirection and near-oblivion, it was almost always fun."".
• catalog description ""They introduce the wonderfully eccentric people who edited, photographed, designed, and sold advertising for this most straightforward of magazines and offer a charming behind-the-scenes glimpse into the frantic, never boring daily routine at Southern Living."--Jacket.".
• catalog description "A Visit to 19th Street -- Where It Came From and How -- A Stop in Atlanta -- Vol. 1, No. 1 -- Cracking the Whip -- Tribulations -- "It'll Survive" -- A White Paper -- Time for a Change -- Recipes for Success -- Tasty Images -- Call for Philip Morris -- Circulating Around -- "Since You Looked at Jesus, You Ain't Looked Twice at Me."".
• catalog extent "xi, 323 p. :".
• catalog identifier "080712561X (cloth : alk. paper)".
• catalog issued "2000".
• catalog issued "c2000.".
• catalog language "eng".
• catalog publisher "Baton Rouge : Louisiana State University Press,".
• catalog spatial "Southern States Social life and customs 1865-".
• catalog spatial "Southern States Social life and customs 20th century.".
• catalog spatial "Southern States".
• catalog subject "975/.043/092 B 21".
• catalog subject "Corporate culture Southern States History 20th century.".
• catalog subject "F206.S855 L64 2000".
• catalog subject "Journalists Southern States Biography.".
• catalog subject "Logue, John, 1933-".
• catalog subject "McCalla, Gary.".
• catalog subject "Periodicals Publishing Southern States History 20th century.".
• catalog subject "Southern living History.".
• catalog tableOfContents "A Visit to 19th Street -- Where It Came From and How -- A Stop in Atlanta -- Vol. 1, No. 1 -- Cracking the Whip -- Tribulations -- "It'll Survive" -- A White Paper -- Time for a Change -- Recipes for Success -- Tasty Images -- Call for Philip Morris -- Circulating Around -- "Since You Looked at Jesus, You Ain't Looked Twice at Me."".
• catalog title "Life at Southern living : a sort of memoir / John Logue & Gary McCalla.".
• catalog type "Biography. fast".
• catalog type "History. fast".
• catalog type "text".