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- catalog contributor b11913589.
- catalog contributor b11913590.
- catalog contributor b11913591.
- catalog contributor b11913592.
- catalog created "2001.".
- catalog date "2001".
- catalog date "2001.".
- catalog dateCopyrighted "2001.".
- catalog description "Includes bibliographical references and index.".
- catalog extent "xx, 427 p. :".
- catalog identifier "047135399X".
- catalog issued "2001".
- catalog issued "2001.".
- catalog language "eng".
- catalog publisher "New York : Wiley,".
- catalog subject "HF5415 .K4443 2001".
- catalog subject "Marketing.".
- catalog title "Kellogg on marketing / The Kellogg Marketing Faculty, Northwestern University ; Dawn Iacobucci, editor.".
- catalog type "text".