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- catalog abstract ""Emotionally Intelligent Interface (EII) designer Dr. Bryan Bergeron in this book explains why EIIs are such a critical factor for ecommerce success - and how to take advantage of today's EII technology to more effectively build long and lasting customer relationships." "EIIs act as portals into customer wants and needs. The interface is driven by data from previous interactions and explicit customer preferences, and is based on customer profiles. Amazon, The Sharper Image, and Lands End all demonstrate the effectiveness of EII technology by deploying several key techniques that help to satisfy and retain customers."--Jacket.".
- catalog contributor b11917782.
- catalog created "c2001.".
- catalog date "2001".
- catalog date "c2001.".
- catalog dateCopyrighted "c2001.".
- catalog description ""Emotionally Intelligent Interface (EII) designer Dr. Bryan Bergeron in this book explains why EIIs are such a critical factor for ecommerce success - and how to take advantage of today's EII technology to more effectively build long and lasting customer relationships." "EIIs act as portals into customer wants and needs. The interface is driven by data from previous interactions and explicit customer preferences, and is based on customer profiles. Amazon, The Sharper Image, and Lands End all demonstrate the effectiveness of EII technology by deploying several key techniques that help to satisfy and retain customers."--Jacket.".
- catalog description "Includes bibliographical references (p. [235]) and index.".
- catalog description "pt. 1. eBusiness. 1. Business in Internet Time. 2. New Rules, New Game. 3. Customer Relations -- pt. 2. Technological Underpinnings. 4. The Human-Computer Interface. 5. Bots, Intelligent Agents, and Virtual Personalities. 6. Technological Trajectory -- pt. 3. Putting It All Together. 7. Leveraging Technology. 8. Rate-Limiting Factors. 9. Making Your Move.".
- catalog extent "xxvi, 261 p. :".
- catalog identifier "007136479X".
- catalog issued "2001".
- catalog issued "c2001.".
- catalog language "eng".
- catalog publisher "New York : McGraw-Hill,".
- catalog subject "658.8/12 21".
- catalog subject "Customer loyalty.".
- catalog subject "HF5415.525 .B47 2001".
- catalog subject "Internet marketing.".
- catalog tableOfContents "pt. 1. eBusiness. 1. Business in Internet Time. 2. New Rules, New Game. 3. Customer Relations -- pt. 2. Technological Underpinnings. 4. The Human-Computer Interface. 5. Bots, Intelligent Agents, and Virtual Personalities. 6. Technological Trajectory -- pt. 3. Putting It All Together. 7. Leveraging Technology. 8. Rate-Limiting Factors. 9. Making Your Move.".
- catalog title "The eternal e-customer : how emotionally intelligent interfaces can create long-lasting customer relationships / Bryan P. Bergeron.".
- catalog type "text".