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- catalog abstract ""Case studies in business and language"--Cover.".
- catalog contributor b11928561.
- catalog contributor b11928562.
- catalog contributor b11928563.
- catalog created "2000.".
- catalog date "2000".
- catalog date "2000.".
- catalog dateCopyrighted "2000.".
- catalog description ""Case studies in business and language"--Cover.".
- catalog description "Sect. I. Cross-Cultural Adaptation -- 1. Microsoft Encarta Goes Multilingual / Bernhard Kohlmeier -- 2. Adapting Time Magazine for Latin America / Robert C. Sprung and Alberto Vourvoulias-Bush -- 3. Globalizing an e-Commerce Web Site / Susan Cheng -- Sect. II. Language Management -- 4. What Price Globalization? Managing Costs at Microsoft / David Brooks -- 5. Multilingual Information Management at Schneider Automation / Cornelia Hofmann and Thorsten Mehnert -- 6. The Role of Translation in an International Organization / Andrew Joscelyne -- Sect. III. Localizing the Product -- 7. Localization at Hewlett-Packard's Laserjet Solutions Group / Karen Combe -- 8. Shortening the Translation Cycle at Eastman Kodak / Suzanne Topping -- 9. Making a Global Product at MapInfo Corporation / Ricky P. Thibodeau -- Sect. IV. Language Tools and Techniques -- 10. A Quality-Assurance Model for Language Projects / Siu Ling Koo and Harold Kinds -- 11. Terminology Management at Ericsson / Gary Jaekel -- 12. Mission-Critical: Translating for Regulated Industries / Robert C. Sprung -- Sect. V. Language Automation -- 13. Machine Translation and Controlled Authoring at Caterpillar / Rose Lockwood -- 14. Combining Machine Translation with Translation Memory at Baan / Carmen Andres Lange and Winfield Scott Bennett -- 15. Language Automation at the European Commission / Colin Brace.".
- catalog extent "xxii, 239 p. :".
- catalog identifier "155619630X (USA)".
- catalog identifier "1556196318 (USA : pbk. : acid-free paper)".
- catalog identifier "9027231869".
- catalog identifier "9027231877 (pbk.)".
- catalog isPartOf "American Translators Association scholarly monograph series ; v. 11".
- catalog issued "2000".
- catalog issued "2000.".
- catalog language "eng".
- catalog publisher "Amsterdam ; Philadelphia : John Benjamins,".
- catalog subject "Bilingual communication in organizations.".
- catalog subject "Machine translating.".
- catalog subject "Multilingualism.".
- catalog subject "P308 .T73 2000".
- catalog subject "Translating and interpreting.".
- catalog tableOfContents "Sect. I. Cross-Cultural Adaptation -- 1. Microsoft Encarta Goes Multilingual / Bernhard Kohlmeier -- 2. Adapting Time Magazine for Latin America / Robert C. Sprung and Alberto Vourvoulias-Bush -- 3. Globalizing an e-Commerce Web Site / Susan Cheng -- Sect. II. Language Management -- 4. What Price Globalization? Managing Costs at Microsoft / David Brooks -- 5. Multilingual Information Management at Schneider Automation / Cornelia Hofmann and Thorsten Mehnert -- 6. The Role of Translation in an International Organization / Andrew Joscelyne -- Sect. III. Localizing the Product -- 7. Localization at Hewlett-Packard's Laserjet Solutions Group / Karen Combe -- 8. Shortening the Translation Cycle at Eastman Kodak / Suzanne Topping -- 9. Making a Global Product at MapInfo Corporation / Ricky P. Thibodeau -- Sect. IV. Language Tools and Techniques -- 10. A Quality-Assurance Model for Language Projects / Siu Ling Koo and Harold Kinds -- 11. Terminology Management at Ericsson / Gary Jaekel -- 12. Mission-Critical: Translating for Regulated Industries / Robert C. Sprung -- Sect. V. Language Automation -- 13. Machine Translation and Controlled Authoring at Caterpillar / Rose Lockwood -- 14. Combining Machine Translation with Translation Memory at Baan / Carmen Andres Lange and Winfield Scott Bennett -- 15. Language Automation at the European Commission / Colin Brace.".
- catalog title "Translating into success : cutting-edge strategies for going multilingual in a global age / Robert C. Sprung, editor ; Simone Jaroniec, co-editor.".
- catalog type "Aufsatzsammlung. swd".
- catalog type "text".