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- catalog contributor b12047743.
- catalog created "2000.".
- catalog date "2000".
- catalog date "2000.".
- catalog dateCopyrighted "2000.".
- catalog description "So how much do you really know about KCRM? -- Is your organization really customer driven? -- How much do you really know about your customers? -- How much do you really know about creating an effective KCRM organization? -- How much do you really know about planning your business? -- Do you really have a business plan for each of your key customers? -- How much do you really know about selling your ideas? -- How much do you really know about CRM information technology? -- How much do you really know about motivating people and building effective customer teams? -- How much do you really know about negotiating with key customers? -- You don't bring me flowers anymore".
- catalog extent "256 p. ;".
- catalog identifier "0273650319".
- catalog issued "2000".
- catalog issued "2000.".
- catalog language "eng".
- catalog publisher "Harlow : Financial Times Prentice Hall,".
- catalog subject "658.812 21".
- catalog subject "Customer relations Management.".
- catalog subject "Customer relations.".
- catalog subject "HF5415.5 .B876 2001".
- catalog subject "Relationship marketing.".
- catalog tableOfContents "So how much do you really know about KCRM? -- Is your organization really customer driven? -- How much do you really know about your customers? -- How much do you really know about creating an effective KCRM organization? -- How much do you really know about planning your business? -- Do you really have a business plan for each of your key customers? -- How much do you really know about selling your ideas? -- How much do you really know about CRM information technology? -- How much do you really know about motivating people and building effective customer teams? -- How much do you really know about negotiating with key customers? -- You don't bring me flowers anymore".
- catalog title "The handbook of key customer relationship management : the definitive guide to winning, managing and developing key account business / Ken Burnett.".
- catalog type "text".