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- catalog alternative "Do you want to keep your customers forever?".
- catalog alternative "Real-time marketing.".
- catalog contributor b12084118.
- catalog contributor b12084119.
- catalog contributor b12084120.
- catalog contributor b12084121.
- catalog contributor b12084122.
- catalog created "p1998.".
- catalog date "1998".
- catalog date "p1998.".
- catalog dateCopyrighted "p1998.".
- catalog description "Side A. Do you want to keep your customers forever? (39 min.) / B. Joseph Pine II ; Don Peppers ; Martha Rogers -- Side B. Real-time marketing (32 min.) / Regis McKenna.".
- catalog extent "1 sound cassette (71 mins.) :".
- catalog isPartOf "Harvard business review on audio".
- catalog issued "1998".
- catalog issued "p1998.".
- catalog language "eng".
- catalog publisher "Boston, Mass. : Harvard Business School Publishing,".
- catalog subject "Customer relations.".
- catalog subject "Marketing.".
- catalog tableOfContents "Side A. Do you want to keep your customers forever? (39 min.) / B. Joseph Pine II ; Don Peppers ; Martha Rogers -- Side B. Real-time marketing (32 min.) / Regis McKenna.".
- catalog title "The new rules of marketing [sound recording].".
- catalog type "Audiotapes. local".
- catalog type "sound".