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- catalog contributor b12176355.
- catalog created "2001.".
- catalog date "2001".
- catalog date "2001.".
- catalog dateCopyrighted "2001.".
- catalog description "Includes bibliographical references and index.".
- catalog description "pt. I. The context of public relations. 1. What is public relations? / Johanna Fawkes. 2. Public relations and communications / Johanna Fawkes. 3. Public relations, politics and the media / Ian Somerville. 4. Public relations and management / Anne Gregory. 5. Professionalism and regulation -- pt. II. Strategic public relations. 6. Corporate communication / Emma Wood. 7. Corporate Identity / Emma Wood. 8. Public affairs and issues management. 9. Business ethics, public relations and corporate social responsibility / Ian Somerville -- pt. III. Stakeholder public relations. 10. Media relations. 11. Internal communications. 12. Corporate community involvement. 13. An introduction to financial public relations / Keeley Middleton.".
- catalog extent "viii, p. 289 :".
- catalog identifier "0415213339".
- catalog identifier "0415213347 (pbk.)".
- catalog isPartOf "Media practice".
- catalog issued "2001".
- catalog issued "2001.".
- catalog language "eng".
- catalog publisher "New York : Routledge,".
- catalog subject "659.2 21".
- catalog subject "Corporations Public relations.".
- catalog subject "HD59 .T474 2001".
- catalog tableOfContents "pt. I. The context of public relations. 1. What is public relations? / Johanna Fawkes. 2. Public relations and communications / Johanna Fawkes. 3. Public relations, politics and the media / Ian Somerville. 4. Public relations and management / Anne Gregory. 5. Professionalism and regulation -- pt. II. Strategic public relations. 6. Corporate communication / Emma Wood. 7. Corporate Identity / Emma Wood. 8. Public affairs and issues management. 9. Business ethics, public relations and corporate social responsibility / Ian Somerville -- pt. III. Stakeholder public relations. 10. Media relations. 11. Internal communications. 12. Corporate community involvement. 13. An introduction to financial public relations / Keeley Middleton.".
- catalog title "The public relations handbook / Alison Theaker.".
- catalog type "text".