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- catalog contributor b12505852.
- catalog contributor b12505853.
- catalog created "[2001].".
- catalog date "2001".
- catalog date "[2001].".
- catalog dateCopyrighted "[2001].".
- catalog description "Includes bibliographical references (p. 373-386).".
- catalog description "Thesis (doctoral)--Universidad Pontificia de Comillas, [2000?].".
- catalog extent "xxxiv, 386 p. :".
- catalog identifier "8484680169".
- catalog isPartOf "Colección Economía y empresa (Universidad Pontificia Comillas) ; no. 5.".
- catalog isPartOf "Colección Economía y empresa / Universidad Pontificia de Comillas ; 5".
- catalog issued "2001".
- catalog issued "[2001].".
- catalog language "spa".
- catalog publisher "[Madrid] : Universidad Pontificia Comillas : Banco Santander Central Hispano,".
- catalog spatial "Spain.".
- catalog subject "Banco Santander Central Hispano.".
- catalog subject "Bank marketing Spain.".
- catalog subject "Banks and banking Public relations Spain.".
- catalog subject "HG1616.M3 B62 2001".
- catalog title "El Banco de Santander, motor del marketing entre los grandes bancos / Olga Bocigas.".
- catalog type "text".