Matches in Harvard for { <http://id.lib.harvard.edu/aleph/009008435/catalog> ?p ?o. }
Showing items 1 to 27 of
27
with 100 items per page.
- catalog contributor b12662909.
- catalog contributor b12662910.
- catalog contributor b12662911.
- catalog contributor b12662912.
- catalog contributor b12662913.
- catalog contributor b12662914.
- catalog created "c2002.".
- catalog date "2002".
- catalog date "c2002.".
- catalog dateCopyrighted "c2002.".
- catalog description "Includes bibliographical references.".
- catalog description "Note on marketing strategy -- Note on low-tech marketing math -- Product policy decisions -- Going to market -- Designing channels of distribution -- Integrated marketing communications -- Pricing : a value-based approach -- Pricing and market making on the Internet -- Preventing the premature death of relationship marketing.".
- catalog extent "v, 125 p. :".
- catalog identifier "1578519055".
- catalog isPartOf "Business fundamentals as taught at the Harvard Business School.".
- catalog isPartOf "Business fundamentals from Harvard Business School Publishing".
- catalog issued "2002".
- catalog issued "c2002.".
- catalog language "eng".
- catalog publisher "Boston, MA : Harvard Business School Pub.,".
- catalog subject "Marketing Decision making.".
- catalog subject "Marketing Management.".
- catalog subject "Product management.".
- catalog subject "Strategic planning.".
- catalog tableOfContents "Note on marketing strategy -- Note on low-tech marketing math -- Product policy decisions -- Going to market -- Designing channels of distribution -- Integrated marketing communications -- Pricing : a value-based approach -- Pricing and market making on the Internet -- Preventing the premature death of relationship marketing.".
- catalog title "Marketing strategy / [contributors, Robert J. Dolan ... et al.].".
- catalog type "text".