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- catalog abstract "According to this groundbreaking new book, technology integration - the process of choosing among a rich palette of technologies in order to make a product work seamlessly and reliably - is a critical element in launching successful new products. The result of a six-year study of more than fifty companies - including major players like Intel, IBM, Microsoft, Netscape, Silicon Graphics, Sun Microsystems, and Toshiba - in the software and computer industries, this book vividly illustrates the scope and complexity of high-tech new product development and the challenges of translating the knowledge generated by research into real - and competitive - products. It takes readers through the process of technology integration at the managerial and strategic levels; reveals the significant evolution in the structure of research and development in the modern corporation; and uncovers some striking similarities in how both large, science-based, capital-intensive hardware manufacturers and smaller, leaner software firms develop technology integration capabilities. Iansiti demonstrates convincingly that the ability to leverage new science and technology effectively is not due just to the quality of the work performed in the lab or to the ability to transfer and develop individual technologies. It is also inextricably linked to the ability of the firm to conceptualize how to use a multitude of emerging technological possibilities to define a product that makes business sense.".
- catalog contributor b12679825.
- catalog created "c1998.".
- catalog date "1998".
- catalog date "c1998.".
- catalog dateCopyrighted "c1998.".
- catalog description "1. Introduction -- 2. The Concept of Technology Integration -- 3. Studying Technology Integration -- 4. The Drivers of Project Performance -- 5. The Drivers of Product Performance -- 6. Problem-Solving Foundations -- 7. Managing Technological Change -- 8. Building Technology Integration Capability -- 9. Integrating Technology and Market Streams -- 10. Rethinking R & D in a Chaotic World -- App. I. Technical Analysis of Processor Modules -- App. II. Regression Analysis.".
- catalog description "According to this groundbreaking new book, technology integration - the process of choosing among a rich palette of technologies in order to make a product work seamlessly and reliably - is a critical element in launching successful new products.".
- catalog description "Iansiti demonstrates convincingly that the ability to leverage new science and technology effectively is not due just to the quality of the work performed in the lab or to the ability to transfer and develop individual technologies. It is also inextricably linked to the ability of the firm to conceptualize how to use a multitude of emerging technological possibilities to define a product that makes business sense.".
- catalog description "Includes bibliographical references (p. 225-233) and index.".
- catalog description "It takes readers through the process of technology integration at the managerial and strategic levels; reveals the significant evolution in the structure of research and development in the modern corporation; and uncovers some striking similarities in how both large, science-based, capital-intensive hardware manufacturers and smaller, leaner software firms develop technology integration capabilities.".
- catalog description "The result of a six-year study of more than fifty companies - including major players like Intel, IBM, Microsoft, Netscape, Silicon Graphics, Sun Microsystems, and Toshiba - in the software and computer industries, this book vividly illustrates the scope and complexity of high-tech new product development and the challenges of translating the knowledge generated by research into real - and competitive - products.".
- catalog extent "xii, 249 p. :".
- catalog identifier "0875847870 (alk. paper)".
- catalog isPartOf "The management of innovation and change series".
- catalog issued "1998".
- catalog issued "c1998.".
- catalog language "eng".
- catalog publisher "Boston, Mass. : Harvard Business School Press,".
- catalog subject "607/.2 21".
- catalog subject "Computer industry Management.".
- catalog subject "Research, Industrial Management.".
- catalog subject "T175.5 .I18 1998".
- catalog subject "Technology Management.".
- catalog tableOfContents "1. Introduction -- 2. The Concept of Technology Integration -- 3. Studying Technology Integration -- 4. The Drivers of Project Performance -- 5. The Drivers of Product Performance -- 6. Problem-Solving Foundations -- 7. Managing Technological Change -- 8. Building Technology Integration Capability -- 9. Integrating Technology and Market Streams -- 10. Rethinking R & D in a Chaotic World -- App. I. Technical Analysis of Processor Modules -- App. II. Regression Analysis.".
- catalog title "Technology integration : making critical choices in a dynamic world / Marco Iansiti.".
- catalog type "text".