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- catalog alternative "Research for international broadcasting".
- catalog contributor b12696046.
- catalog contributor b12696047.
- catalog created "c2002.".
- catalog date "2002".
- catalog date "c2002.".
- catalog dateCopyrighted "c2002.".
- catalog description "Machine generated contents note: Einführung9 -- Introduction11 -- Oliver Zbllner -- International Broadcasters, Audience Research and a Conference -- An Overview of Methods and Functions13 -- International Audience Research and the Role of CIBAR -- Graham Mytton -- Audience Research for International Radio Broadcasters -- A Toolkit for Small to Medium-Sized Stations25 -- Helene Robillard-Frayne -- Survey of CIBAR Members Concerning Developments -- in Their Organizations41 -- Global Audiences -- Colin M Wilding -- 151 Million Listeners - But What Does It Mean? -- Uses and Misuses of Global Audience Estimates61 -- Helene Robillard-Frayne -- The Process of Estimating the Global Audience -- at Radio Canada International71 -- Defining Audiences -- Colin M Wilding -- BBC Audience Segmentation -- Testing Strategy By Research77.".
- catalog extent "234 p. :".
- catalog identifier "3891583346 (pbk.)".
- catalog isPartOf "DW-Schriftenreihe, 1439-8508 ; Bd. 5".
- catalog issued "2002".
- catalog issued "c2002.".
- catalog language "Summaries in German.".
- catalog language "eng ger".
- catalog language "eng".
- catalog publisher "Berlin: VISTAS,".
- catalog subject "HE8697.4 .E85 2002".
- catalog subject "International broadcasting.".
- catalog tableOfContents "Machine generated contents note: Einführung9 -- Introduction11 -- Oliver Zbllner -- International Broadcasters, Audience Research and a Conference -- An Overview of Methods and Functions13 -- International Audience Research and the Role of CIBAR -- Graham Mytton -- Audience Research for International Radio Broadcasters -- A Toolkit for Small to Medium-Sized Stations25 -- Helene Robillard-Frayne -- Survey of CIBAR Members Concerning Developments -- in Their Organizations41 -- Global Audiences -- Colin M Wilding -- 151 Million Listeners - But What Does It Mean? -- Uses and Misuses of Global Audience Estimates61 -- Helene Robillard-Frayne -- The Process of Estimating the Global Audience -- at Radio Canada International71 -- Defining Audiences -- Colin M Wilding -- BBC Audience Segmentation -- Testing Strategy By Research77.".
- catalog title "An essential link with audiences worldwide : research for international broadcasting / [Herausgeber, Deutsche Welle ; Redaktion (verantw.), Oliver Zöllner].".
- catalog title "Research for international broadcasting".
- catalog type "text".