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catalog contributor b12900208.
catalog contributor b12900209.
catalog created "2003.".
catalog date "2003".
catalog date "2003.".
catalog dateCopyrighted "2003.".
catalog description "A theoretical framework for global public relations research and practice / Krishnamurthy Sriramesh, Dejan Verčič -- Public relations in mainland China : an adolescent with growing pains / Ni Chen, Hugh M. Culbertson -- Sharing the transformation : public relations and the UAE come of age / Badran A. Badran, Judy VanSlyke Turk, Timothy N. Walters -- An overview of public relations in Japan and the self-correction concept / Takashi Inoue -- Becoming professionals : a portrait of public relations in Singapore -- Professionalism and diversification : the evolution of public relations in South Korea / Yungwook Kim -- Public relations in Australasia : friendly rivalry, cultural diversity, and global focus / Judy Motion, Shirley Leitch, Simon Cliffe -- Public relations in South Africa : from rhetoric to reality / Ronél Rensburg -- Public relations in Egypt : practices, obstacles, and potentials / Kevin L. Keenan --".
catalog description "From literary bureaus to a modern profession : the development and current structure of public relations in Germany / Günter Bentele, Stefan Wehmeier -- Public relations in the Polder : the case of the Netherlands / Betteke van Ruler -- Public relations in Sweden : a strong presence increasing in importance / Bertil Flodin -- Public relations in an economy and society in transition : the case of Poland / Ryszard Lawniczak, Waldemar Rydzak, Jacek Trębecki -- Public relations in a corporativist country : the case of Slovenia / Dejan Verčič -- The development of public relations in Russia : a geopolitical approach / Katerina Tsetsura -- Public relations in the United States : a generation of maturation / Larissa A. Grunig, James E. Grunig -- Public relations in Brazil : practices and education in a South American context / Juan-Carlos Molleda, Andréia Athaydes, Vivian Hirsch --".
catalog description "Includes bibliographical references and indexes.".
catalog description "Public relations in Chile : searching for identity amid imported models / Maria Aparecida Ferrari -- Transnational public relations by foreign governments / Michael Kunczik -- Public information in the UNESCO : toward a strategic role / Vincent Defourny -- Managing sustainable development in sub-Saharan Africa : a communication ethic for the global corporation / Cornelius B. Pratt -- Serving public relations globally : the agency perspective / Amy Rudgard -- Public relations of movers and shakers : transnational corporations / Dejan Verčič -- Nongovernmental organizations and international public relations / Ana Tkalac, Jurica Pavicic -- The missing link : multiculturalism and public relations education / Krishnamurthy Sriramesh.".
catalog extent "xxxvi, 564 p. :".
catalog identifier "0805839224".
catalog identifier "0805839232 (PBK)".
catalog isPartOf "LEA's communication series".
catalog issued "2003".
catalog issued "2003.".
catalog language "eng".
catalog publisher "Mahwah, N.J. : Lawrence Erlbaum,".
catalog subject "659.2 21".
catalog subject "HM1221 .G57 2003".
catalog subject "Intercultural communication Handbooks, manuals, etc.".
catalog subject "Public relations Cross-cultural studies Handbooks, manuals, etc.".
catalog tableOfContents "A theoretical framework for global public relations research and practice / Krishnamurthy Sriramesh, Dejan Verčič -- Public relations in mainland China : an adolescent with growing pains / Ni Chen, Hugh M. Culbertson -- Sharing the transformation : public relations and the UAE come of age / Badran A. Badran, Judy VanSlyke Turk, Timothy N. Walters -- An overview of public relations in Japan and the self-correction concept / Takashi Inoue -- Becoming professionals : a portrait of public relations in Singapore -- Professionalism and diversification : the evolution of public relations in South Korea / Yungwook Kim -- Public relations in Australasia : friendly rivalry, cultural diversity, and global focus / Judy Motion, Shirley Leitch, Simon Cliffe -- Public relations in South Africa : from rhetoric to reality / Ronél Rensburg -- Public relations in Egypt : practices, obstacles, and potentials / Kevin L. Keenan --".
catalog tableOfContents "From literary bureaus to a modern profession : the development and current structure of public relations in Germany / Günter Bentele, Stefan Wehmeier -- Public relations in the Polder : the case of the Netherlands / Betteke van Ruler -- Public relations in Sweden : a strong presence increasing in importance / Bertil Flodin -- Public relations in an economy and society in transition : the case of Poland / Ryszard Lawniczak, Waldemar Rydzak, Jacek Trębecki -- Public relations in a corporativist country : the case of Slovenia / Dejan Verčič -- The development of public relations in Russia : a geopolitical approach / Katerina Tsetsura -- Public relations in the United States : a generation of maturation / Larissa A. Grunig, James E. Grunig -- Public relations in Brazil : practices and education in a South American context / Juan-Carlos Molleda, Andréia Athaydes, Vivian Hirsch --".
catalog tableOfContents "Public relations in Chile : searching for identity amid imported models / Maria Aparecida Ferrari -- Transnational public relations by foreign governments / Michael Kunczik -- Public information in the UNESCO : toward a strategic role / Vincent Defourny -- Managing sustainable development in sub-Saharan Africa : a communication ethic for the global corporation / Cornelius B. Pratt -- Serving public relations globally : the agency perspective / Amy Rudgard -- Public relations of movers and shakers : transnational corporations / Dejan Verčič -- Nongovernmental organizations and international public relations / Ana Tkalac, Jurica Pavicic -- The missing link : multiculturalism and public relations education / Krishnamurthy Sriramesh.".
catalog title "The global public relations handbook : theory, research, and practice / edited by Krishnamurthy Sriramesh, Dejan Verčič.".
catalog type "text".