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- catalog contributor b12943840.
- catalog created "c2002.".
- catalog date "2002".
- catalog date "c2002.".
- catalog dateCopyrighted "c2002.".
- catalog description "A report card on PR use of the Internet -- How communication has been forever changed -- Public relations tools of the Internet -- The principles of influencing audiences online -- How to be the eyes and ears of your organization -- Media relations -- Investor relations -- Government relations -- Community relations -- Cause and issue communication -- Employee communications -- Activism on the Net -- Crisis management in the wired world -- Going directly to the public -- Measuring the effectiveness of your online efforts.".
- catalog description "Includes bibliographical references and index.".
- catalog extent "xx, 444 p. :".
- catalog identifier "0814471528 (pbk.)".
- catalog issued "2002".
- catalog issued "c2002.".
- catalog language "eng".
- catalog publisher "New York : AMACOM, American Management Association,".
- catalog subject "659.2/0285/4678 21".
- catalog subject "HD59 .H596 2002".
- catalog subject "Internet in public relations.".
- catalog tableOfContents "A report card on PR use of the Internet -- How communication has been forever changed -- Public relations tools of the Internet -- The principles of influencing audiences online -- How to be the eyes and ears of your organization -- Media relations -- Investor relations -- Government relations -- Community relations -- Cause and issue communication -- Employee communications -- Activism on the Net -- Crisis management in the wired world -- Going directly to the public -- Measuring the effectiveness of your online efforts.".
- catalog title "Public relations on the Net : winning strategies to inform and influence the media, the investment community, the government, the public, and more! / Shel Holtz.".
- catalog type "text".