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- catalog abstract ""Innovations, by definition, change and improve the status quo. Mostly, they do so in small ways, such as a twist on an already existing idea. But when they do so in big ways - such as a new idea altogether - innovations can catapult the inventing company years ahead of competitors." "Those kinds of innovations - from the wheel to the assembly line, from the pen to the PC - are born of creativity. And many companies are allowing this critical wellspring to run dry. In Creativity, Inc., Jeff Mauzy and Richard Harriman marshal forty years of research into how creative ideas happen and how they become innovations to reveal a set of fundamental principles for infusing creativity into every aspect of an organization."--BOOK JACKET.".
- catalog contributor b12963162.
- catalog contributor b12963163.
- catalog contributor b12963164.
- catalog created "c2003.".
- catalog date "2003".
- catalog date "c2003.".
- catalog dateCopyrighted "c2003.".
- catalog description ""Innovations, by definition, change and improve the status quo. Mostly, they do so in small ways, such as a twist on an already existing idea. But when they do so in big ways - such as a new idea altogether - innovations can catapult the inventing company years ahead of competitors." "Those kinds of innovations - from the wheel to the assembly line, from the pen to the PC - are born of creativity. And many companies are allowing this critical wellspring to run dry. In Creativity, Inc., Jeff Mauzy and Richard Harriman marshal forty years of research into how creative ideas happen and how they become innovations to reveal a set of fundamental principles for infusing creativity into every aspect of an organization."--BOOK JACKET.".
- catalog description "Includes bibliographical references (p. [201]-219) and index.".
- catalog description "Pt. 1. Creative thinking. The dynamics that underlie creative thinking. Getting becoming creatively fit as an individual. Breaking and making connections for an enterprise -- Pt. 2. Climate. the Climate for creativity in an enterprise. Personal creative climate--the bubble. -- Pt. 3. Action. Leadership--fostering systemic creativity. Purposeful creativity. Sustaining the change.".
- catalog extent "xvi, 323 p. ;".
- catalog identifier "1578512077".
- catalog issued "2003".
- catalog issued "c2003.".
- catalog language "eng".
- catalog publisher "Boston, Mass. : Harvard Business School Press,".
- catalog subject "658.4/063 21".
- catalog subject "Corporate culture.".
- catalog subject "Creative ability in business.".
- catalog subject "HD53 .M375 2003".
- catalog tableOfContents "Pt. 1. Creative thinking. The dynamics that underlie creative thinking. Getting becoming creatively fit as an individual. Breaking and making connections for an enterprise -- Pt. 2. Climate. the Climate for creativity in an enterprise. Personal creative climate--the bubble. -- Pt. 3. Action. Leadership--fostering systemic creativity. Purposeful creativity. Sustaining the change.".
- catalog title "Creativity, Inc. : building an inventive organization / Jeff Mauzy, Richard A. Harriman.".
- catalog type "text".