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- catalog contributor b12963210.
- catalog contributor b12963211.
- catalog created "c2002.".
- catalog date "2002".
- catalog date "c2002.".
- catalog dateCopyrighted "c2002.".
- catalog description "Includes bibliographical references (p. 383-385) and indexes.".
- catalog extent "xxii, 398 p :".
- catalog identifier "0761923578 (acid-free paper)".
- catalog issued "2002".
- catalog issued "c2002.".
- catalog language "eng".
- catalog publisher "Thousand Oaks, Calif. : Sage Pub.,".
- catalog subject "658.8/4 20".
- catalog subject "Database marketing.".
- catalog subject "Electronic commerce.".
- catalog subject "HF5415.126 .D76 2002".
- catalog title "Optimal database marketing : strategy, development, and data mining / Ronald G. Drozdenko, Perry D. Drake.".
- catalog type "text".