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- catalog contributor b12980110.
- catalog contributor b12980111.
- catalog contributor b12980112.
- catalog created "c1998.".
- catalog date "1998".
- catalog date "c1998.".
- catalog dateCopyrighted "c1998.".
- catalog description "Includes bibliographical references and indexes.".
- catalog extent "xx, 780 p. :".
- catalog identifier "0321014162 (hardcover)".
- catalog issued "1998".
- catalog issued "c1998.".
- catalog language "eng".
- catalog publisher "Reading, MA : Addison-Wesley,".
- catalog subject "658.8/3 21".
- catalog subject "HF5415.2 .L3883 1998".
- catalog subject "Marketing research.".
- catalog title "Marketing research / Donald R. Lehmann, Sunil Gupta, Joel H. Steckel.".
- catalog type "text".