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- catalog abstract "Annotation Zook explores creating new product lines or new channels of distribution as he outlines a new expansion strategy. Annotation All companies must grow to survive-but only one in five growth strategies succeeds. InProfit from the Core, strategy expert Chris Zook revealed how to grow profitably by focusing on and achieving full potential in the core business. But what happens when your core business provides insufficient new growth, or even hits the wall? InBeyond the Core, Zook outlines an expansion strategy based on putting together combinations of adjacency moves into areas away from, but related to, the core business, such as new product lines or new channels of distribution. These sequences of moves carry less risk than diversification, yet they can create enormous competitive advantage, because they stem directly from what the company already knows and does best. Based on extensive research on the growth patterns of thousands of companies worldwide, including CEO interviews with twenty-five top performers in adjacency growth, Beyond the Core(1) identifies the adjacency pattern that most dramatically increases the odds of success: "relentless repeatability;" (2) offers a systematic approach for choosing among a range of possible adjacency moves; and 3) shows how to time adjacency moves during a variety of typical business situations. Beyond the Coreshows how to find and leverage the best avenues for growth-without damaging the heart of the firm. Annotation.".
- catalog contributor b13136559.
- catalog created "2004.".
- catalog date "2004".
- catalog date "2004.".
- catalog dateCopyrighted "2004.".
- catalog description "Annotation All companies must grow to survive-but only one in five growth strategies succeeds. InProfit from the Core, strategy expert Chris Zook revealed how to grow profitably by focusing on and achieving full potential in the core business. But what happens when your core business provides insufficient new growth, or even hits the wall? InBeyond the Core, Zook outlines an expansion strategy based on putting together combinations of adjacency moves into areas away from, but related to, the core business, such as new product lines or new channels of distribution. These sequences of moves carry less risk than diversification, yet they can create enormous competitive advantage, because they stem directly from what the company already knows and does best. Based on extensive research on the growth patterns of thousands of companies worldwide, including CEO interviews with twenty-five top performers in adjacency growth, Beyond the Core(1) identifies the adjacency pattern that most dramatically increases the odds of success: "relentless repeatability;" (2) offers a systematic approach for choosing among a range of possible adjacency moves; and 3) shows how to time adjacency moves during a variety of typical business situations. Beyond the Coreshows how to find and leverage the best avenues for growth-without damaging the heart of the firm.".
- catalog description "Annotation Zook explores creating new product lines or new channels of distribution as he outlines a new expansion strategy.".
- catalog description "Annotation.".
- catalog description "Includes bibliographical references and index.".
- catalog description "The growth crisis? : dangerous moves beyond the core -- Visualizing the ideal? : the first principle of adjacency growth -- Evaluating adjacency moves? : balancing desire with data -- Orchestrating adjacency moves? : strengthening the core vs. investing in adjacencies -- Executing adjacency moves? : managing the key organizational issues that most influence success or failure -- Transforming moves? : redefining the core through adjacencies.".
- catalog extent "xv, 214 p. :".
- catalog identifier "1578519519 (alk. paper)".
- catalog issued "2004".
- catalog issued "2004.".
- catalog language "eng".
- catalog publisher "Boston : Harvard Business School Pub.,".
- catalog subject "658.4/06 21".
- catalog subject "Corporate profits.".
- catalog subject "Corporations Growth.".
- catalog subject "HD2746 .Z657 2004".
- catalog subject "Industrial management.".
- catalog subject "Strategic planning.".
- catalog tableOfContents "The growth crisis? : dangerous moves beyond the core -- Visualizing the ideal? : the first principle of adjacency growth -- Evaluating adjacency moves? : balancing desire with data -- Orchestrating adjacency moves? : strengthening the core vs. investing in adjacencies -- Executing adjacency moves? : managing the key organizational issues that most influence success or failure -- Transforming moves? : redefining the core through adjacencies.".
- catalog title "Beyond the core : expand your market without abandoning your roots / Chris Zook.".
- catalog type "text".