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- catalog alternative "Advertising Research Foundation 50th Anniversary Key Issues Workshop.".
- catalog alternative "Today's marketing research.".
- catalog contributor b13136631.
- catalog contributor b13136632.
- catalog created "c1986.".
- catalog date "1986".
- catalog date "c1986.".
- catalog dateCopyrighted "c1986.".
- catalog extent "268 p. :".
- catalog issued "1986".
- catalog issued "c1986.".
- catalog language "eng".
- catalog publisher "New York, NY (3 E. 54th St., New York 10022-3180) : Advertising Research Foundation,".
- catalog spatial "United States".
- catalog subject "658.8/3 19".
- catalog subject "Advertising Research Foundation Congresses.".
- catalog subject "Advertising Research Technological innovations United States Congresses.".
- catalog subject "Advertising Research United States Data processing Congresses.".
- catalog subject "Advertising media planning United States Congresses.".
- catalog subject "HF5802.5 .A3826 1986".
- catalog subject "Marketing research Technological innovations United States Congresses.".
- catalog title "Transcript proceedings : today's marketing research : optimizing its effectiveness in the brand/advertising process : Special ARF 50th Anniversary Key Issues Workshop, New York Grand Hyatt Hotel, July 21-22, 1986.".
- catalog type "text".