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- catalog abstract ""The objective of this report is to provide up-to-date information, sources, and statistics on CD-ROM new media markets by reviewing market research reports, trade magazines, newspaper articles, and industry white papers and interviewing CD-ROM publishers, distributors, industry consultants, and Apple managers. The primary focus is CD-ROM drive and title buyer profiles. Key areas of analysis include definition of markets, associated applications, and trends, as well as CD-ROM consumer demographics, psychographics, and buying habits."--P. 2.".
- catalog contributor b13140335.
- catalog contributor b13140336.
- catalog contributor b13140337.
- catalog created "1994, c1993.".
- catalog date "1994".
- catalog date "1994, c1993.".
- catalog dateCopyrighted "1994, c1993.".
- catalog description ""The objective of this report is to provide up-to-date information, sources, and statistics on CD-ROM new media markets by reviewing market research reports, trade magazines, newspaper articles, and industry white papers and interviewing CD-ROM publishers, distributors, industry consultants, and Apple managers. The primary focus is CD-ROM drive and title buyer profiles. Key areas of analysis include definition of markets, associated applications, and trends, as well as CD-ROM consumer demographics, psychographics, and buying habits."--P. 2.".
- catalog extent "x, 200 p. :".
- catalog issued "1994".
- catalog issued "1994, c1993.".
- catalog language "eng".
- catalog publisher "Cupertino, CA : Apple Computer,".
- catalog subject "CD-ROM publishing.".
- catalog subject "Consumers Research.".
- catalog subject "HD9696.O672 M67 1994".
- catalog subject "Market surveys.".
- catalog subject "Multimedia systems industry.".
- catalog subject "Optical storage device industry.".
- catalog title "CD-ROM market segmentation and buyer profile report / produced by Dana De Puy Morgan ; Apple direction by Eileen LaPorte.".
- catalog type "text".