Matches in Harvard for { <http://id.lib.harvard.edu/aleph/009339370/catalog> ?p ?o. }
Showing items 1 to 31 of
31
with 100 items per page.
- catalog abstract ""This book characterises the forms of these soap operas and relates how they have evolved. It explores how they have contributed to shaping the identity of modern India. Initially developed by the national telecast service, Doordarshan, specifically to convey messages about women's role, contraception and other family issues, Doordarshan also captivated viewers with serialisations of the two great epics, the Ramayana and the Mahabarata. But with the onset of cable TV, soap operas became primarily entertainment driven and progressively more sensational. The book traces the impact of these different strands of soap operas and considers their impact on India's dominant concerns: the search for national unity, identity, the changing role of women, and the ideology of consumerism." "Soft-Soaping India is the first book to study Indian televised soap operas in all its forms and will be essential reading for students of the media and sociologists interested in India and its diaspora. It will also be relevant to Women's Studies."--BOOK JACKET.".
- catalog alternative "World of Indian televised soap operas.".
- catalog contributor b13186650.
- catalog created "2004.".
- catalog date "2004".
- catalog date "2004.".
- catalog dateCopyrighted "2004.".
- catalog description ""This book characterises the forms of these soap operas and relates how they have evolved. It explores how they have contributed to shaping the identity of modern India. Initially developed by the national telecast service, Doordarshan, specifically to convey messages about women's role, contraception and other family issues, Doordarshan also captivated viewers with serialisations of the two great epics, the Ramayana and the Mahabarata. But with the onset of cable TV, soap operas became primarily entertainment driven and progressively more sensational. The book traces the impact of these different strands of soap operas and considers their impact on India's dominant concerns: the search for national unity, identity, the changing role of women, and the ideology of consumerism." "Soft-Soaping India is the first book to study Indian televised soap operas in all its forms and will be essential reading for students of the media and sociologists interested in India and its diaspora. It will also be relevant to Women's Studies."--BOOK JACKET.".
- catalog description "Ch. 1. What is an Indian soap opera? -- Ch. 2. development of television in India -- Ch. 3. Soap operas telecast on Doordarshan -- Ch. 4. Soap operas on satellite television channels -- Ch. 5. Theoretical and methodological issues -- Ch. 6. politics of family relationships, birth control and women-oriented soap operas -- Ch. 7. public service ethos and the ideology of consumption -- Ch. 8. Indian soaps and society.".
- catalog description "Includes bibliographical references and index.".
- catalog extent "xvii, 133 p :".
- catalog identifier "1858563216".
- catalog issued "2004".
- catalog issued "2004.".
- catalog language "eng".
- catalog publisher "Stoke on Trent : Trentham Books,".
- catalog spatial "India".
- catalog spatial "India.".
- catalog subject "Doordarshan (Television station : New Delhi, India)".
- catalog subject "PN1992.3.I4 G62 2004".
- catalog subject "Popular culture India.".
- catalog subject "Television broadcasting India.".
- catalog subject "Television serials India.".
- catalog subject "Television series India.".
- catalog subject "Television soap operas India History and criticism.".
- catalog subject "Television soap operas India.".
- catalog tableOfContents "Ch. 1. What is an Indian soap opera? -- Ch. 2. development of television in India -- Ch. 3. Soap operas telecast on Doordarshan -- Ch. 4. Soap operas on satellite television channels -- Ch. 5. Theoretical and methodological issues -- Ch. 6. politics of family relationships, birth control and women-oriented soap operas -- Ch. 7. public service ethos and the ideology of consumption -- Ch. 8. Indian soaps and society.".
- catalog title "Soft-soaping India : the world of Indian televised soap operas / K. Moti Gokulsing.".
- catalog title "World of Indian televised soap operas.".
- catalog type "Criticism, interpretation, etc. fast".
- catalog type "text".