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- catalog contributor b13209383.
- catalog contributor b13209384.
- catalog contributor b13209385.
- catalog contributor b13209386.
- catalog contributor b13209387.
- catalog created "c2004.".
- catalog date "2004".
- catalog date "c2004.".
- catalog dateCopyrighted "c2004.".
- catalog description "Includes bibliographical references (p. 295-308).".
- catalog extent "317 p. :".
- catalog identifier "3825875407 (pbk.)".
- catalog isPartOf "Medienpraxis ; Bd. 5".
- catalog issued "2004".
- catalog issued "c2004.".
- catalog language "ger".
- catalog publisher "Münster : LIT,".
- catalog subject "Advertising Handbooks, manuals, etc.".
- catalog title "Handbuch Werbung / Siegfried J. Schmidt (Hg. für die Münsteraner Arbeitsgruppe Werbung) ; unter Mitarbeit von Maik Gizinski, Marcel Heidbrede und Martin Zierold.".
- catalog type "text".