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- catalog abstract "A narrative history of how American home cooking changed in the 1950s--from "anti-cooking" marketing to Julia Child. In this surprising history, Laura Shapiro recounts the prepackaged dreams that bombarded American kitchens during the fifties. Faced with convincing homemakers that foxhole food could make it in the dining room, the food industry put forth the marketing notion that cooking was hard; opening cans, on the other hand, wasn't. But women weren't so easily convinced by the canned and plastic-wrapped concoctions, and a battle for both the kitchen and the true definition of homemaker ensued. Full of wry observation, this is a fun and illuminating look back at a crossroads in American cooking.--From publisher description.".
- catalog contributor b13223276.
- catalog created "2004.".
- catalog date "2004".
- catalog date "2004.".
- catalog dateCopyrighted "2004.".
- catalog description "A narrative history of how American home cooking changed in the 1950s--from "anti-cooking" marketing to Julia Child. In this surprising history, Laura Shapiro recounts the prepackaged dreams that bombarded American kitchens during the fifties. Faced with convincing homemakers that foxhole food could make it in the dining room, the food industry put forth the marketing notion that cooking was hard; opening cans, on the other hand, wasn't. But women weren't so easily convinced by the canned and plastic-wrapped concoctions, and a battle for both the kitchen and the true definition of homemaker ensued. Full of wry observation, this is a fun and illuminating look back at a crossroads in American cooking.--From publisher description.".
- catalog description "Includes bibliographical references (p. 285-294) and index.".
- catalog description "Introduction : Do women like to cook? -- The housewife's dream -- Something from the oven -- Don't check your brains at the kitchen door -- I hate to cook -- Is she real? -- Now and forever.".
- catalog extent "xxv, 306 p. :".
- catalog hasFormat "Something from the oven.".
- catalog identifier "0670871540 (alk. paper)".
- catalog isFormatOf "Something from the oven.".
- catalog issued "2004".
- catalog issued "2004.".
- catalog language "eng".
- catalog publisher "New York : Viking,".
- catalog relation "Something from the oven.".
- catalog spatial "United States".
- catalog subject "641.5/082/097309045 21".
- catalog subject "Convenience foods United States History 20th century.".
- catalog subject "Cooking, American History 20th century.".
- catalog subject "Nineteen fifties.".
- catalog subject "TX649.A1 S53 2004".
- catalog subject "Women cooks United States History 20th century.".
- catalog tableOfContents "Introduction : Do women like to cook? -- The housewife's dream -- Something from the oven -- Don't check your brains at the kitchen door -- I hate to cook -- Is she real? -- Now and forever.".
- catalog title "Something from the oven : reinventing dinner in 1950s America / Laura Shapiro.".
- catalog type "History. fast".
- catalog type "text".