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- catalog alternative "Strategy".
- catalog contributor b13230358.
- catalog created "c2004.".
- catalog date "2004".
- catalog date "c2004.".
- catalog dateCopyrighted "c2004.".
- catalog description "Strategy is all about survival -- Strategy is all about perceptions -- Strategy is all about being different -- Strategy is all about competition -- Strategy is all about specialization -- Strategy is all about simplicity.".
- catalog extent "xiv, 159 p. ;".
- catalog identifier "0071437940 (alk. paper)".
- catalog issued "2004".
- catalog issued "c2004.".
- catalog language "eng".
- catalog publisher "New York : McGraw-Hill,".
- catalog subject "658.4/012 22".
- catalog subject "HF5415.13 .T7353 2004".
- catalog subject "Marketing Management.".
- catalog subject "Strategic planning.".
- catalog subject "Success in business.".
- catalog tableOfContents "Strategy is all about survival -- Strategy is all about perceptions -- Strategy is all about being different -- Strategy is all about competition -- Strategy is all about specialization -- Strategy is all about simplicity.".
- catalog title "Strategy".
- catalog title "Trout on strategy : capturing mindshare, conquering markets / Jack Trout.".
- catalog type "text".