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- 00026485 contributor B15844.
- 00026485 contributor B15845.
- 00026485 created "2000.".
- 00026485 date "2000".
- 00026485 date "2000.".
- 00026485 dateCopyrighted "2000.".
- 00026485 description "Includes bibliographical references (p. 275-282) and index.".
- 00026485 extent "xii, 292 p. :".
- 00026485 identifier "0684864665".
- 00026485 identifier 00026485.html.
- 00026485 identifier 00026485.html.
- 00026485 identifier 00026485-t.html.
- 00026485 identifier 00026485-s.html.
- 00026485 issued "2000".
- 00026485 issued "2000.".
- 00026485 language "eng".
- 00026485 publisher "New York : Free Press,".
- 00026485 subject "658.8 21".
- 00026485 subject "Customer relations.".
- 00026485 subject "Customer services.".
- 00026485 subject "HF5415.5 .R87 2000".
- 00026485 subject "Marketing.".
- 00026485 subject "Strategic planning.".
- 00026485 title "Driving customer equity : how customer lifetime value is reshaping corporate strategy / Roland T. Rust, Valarie A. Zeithaml, Katherine N. Lemon.".
- 00026485 type "text".