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- 00026727 contributor B16152.
- 00026727 created "2000.".
- 00026727 date "2000".
- 00026727 date "2000.".
- 00026727 dateCopyrighted "2000.".
- 00026727 description "Includes bibliographical references (p. [627]-645) and index.".
- 00026727 extent "x i, 658 p. :".
- 00026727 identifier "0198775768".
- 00026727 identifier 00026727-d.html.
- 00026727 identifier 00026727-t.html.
- 00026727 identifier 00026727-b.html.
- 00026727 issued "2000".
- 00026727 issued "2000.".
- 00026727 language "eng".
- 00026727 publisher "Oxford ; New York : Oxford University Press,".
- 00026727 subject "658.8 21".
- 00026727 subject "HF5415 .O974 2000".
- 00026727 subject "Marketing.".
- 00026727 title "The Oxford textbook of marketing / edited by Keith Blois.".
- 00026727 type "text".